Overview of intellectual property rights protection on e-commerce platforms Time:  2019-05-14 16  Beijing Kangrui Law Firm  Lin Zhitao Guo Jinxia  Views: 568 In the Internet era, online sales have become the main sales route for various products due to its convenience, speed and variety of goods. Various e-commerce platforms cover all aspects of life and work needs, and their products are rich and diverse. It can be said that "only what is unexpected, nothing can't be bought". However, some products that may be sold on e-commerce platforms, as well as the pictures used in publicity, may or have infringed the intellectual property rights of others. The right holders obtain and fix evidence through online investigation and notarization as evidence of further legal action. In practice, there are many means to protect  intellectual property rights , such as litigation, administrative investigation and punishment, issuing warning letters, etc. There ar...