AliExpress Platform Rules (Seller Rules)
Update time: 2021-12-31
Overview
Alibaba's AliExpress ("AliExpress", "Platform" or "We") is committed to promoting a new business civilization of openness, transparency, sharing, and responsibility, and is committed to maintaining and optimizing the AliExpress platform (www.aliexpress.com ) operation order to better protect the legitimate rights and interests of AliExpress users, AliExpress has formulated these AliExpress platform rules (Seller Rules) (hereinafter referred to as "AliExpress Rules" or "these Rules"). These rules include [basic rules, industry standards, intellectual property rules, sales prohibition rules, marketing rules, investment promotion rules, seller protection policies, and other rules formulated by the platform from time to time to bind relevant sellers] only applicable to countries from China (including Hong Kong and Macao) AliExpress sellers of AliExpress and Taiwan), these rules are part of the merchant service agreement between AliExpress and the seller, and other agreements and rules of the platform (also referred to as "platform rules"), including but not limited to the website use agreement , privacy policy , website registration membership agreement , Alibaba online transaction service agreement , etc. are binding. In order to maintain the order of the platform and protect the rights and interests of sellers and consumers, AliExpress reserves the right to change these rules, and will announce through the platform website when these rules are changed, and relevant changes will take effect after a reasonable period specified in the announcement. If the seller does not agree with the relevant changes, you should immediately stop using the relevant services or products of the AliExpress platform before the relevant changes take effect; on the contrary, it is deemed that you accept the changes in these rules.
ground rules
Chapter 1 Basic Obligations of Seller
Article 1 Any behavior of sellers on the platform shall comply with applicable laws, regulations, rules, decrees, judgments and other normative documents in China and other countries. For any suspected illegal behavior, the platform has the right to punish or deal with it in accordance with these rules. At the same time, AliExpress's handling of sellers does not exempt them from any legal responsibilities.
Article 2 As the seller in the trading market, the seller shall be independently responsible to the buyer for the sale and purchase transactions reached by both parties, and earnestly perform the seller's obligations of information disclosure, quality assurance, delivery and service, after-sales and quality assurance. At the same time, sellers are obliged to understand and be familiar with the platform’s market regulations for buyers during the transaction process, and abide by and provide goodwill and reasonable cooperation.
Article 3 Comply with the product release rules for various purposes on the platform; it is prohibited to release prohibited and restricted products or information, please refer to the AliExpress Prohibited and Restricted Product Catalog for details .
Article 4 Respect the intellectual property rights of others, and strictly prohibit the unauthorized release and sale of goods that infringe the intellectual property rights of third parties, including but not limited to trademarks, copyrights, patents, etc., see AliExpress's intellectual property rules for details .
Article 5 Sellers shall abide by the principle of honest operation, fulfill order requirements in a timely manner, honor service commitments, etc., and shall not conduct dishonest behaviors such as false transactions, false shipments, and incorrect versions of goods. Please refer to the transaction rules for details.
Article 6 Protect consumers' right to know and fulfill the obligation of information disclosure. Published products should be described truthfully, including but not limited to providing a true and complete description of the products and services provided to buyers in the channels provided by all platforms such as product description pages, store pages, website letters, and AliExpress communication systems. , including but not limited to the methods and prices of logistics, after-sales, insurance and other services, the basic attributes, functions, packaging, color, prices, etc. of the goods, and should not make false or misleading statements. Actions including but not limited to the following are prohibited:
1. Posting misleading discounts. Before the start of the promotion, the original price of the product is greatly increased and then the product is sold at a discount, exaggerating the value of the discount to induce buyers to spend.
2. Posting unreasonable or false prices. Including, but not limited to, setting high or low commodity prices in order to attract attention, but no such commodity is actually sold; driving up prices during special periods to disrupt the market; setting various reference prices without clarifying the meaning of various prices; The original price is fictitious in the activity, and the marked original price does not exist or has never had a transaction record.
3. When carrying out price promotion activities such as time-limited price reduction and discount, fictitious promotion period and product value, using false language such as "last day" and "only today" or other deceptive and misleading language, text, pictures, etc. price, induce buyers to spend.
4. When selling commodities or providing services by means of gifts or bundles, the real price, product name and quantity of the gift items are not truthfully indicated, or the gift items are fake and inferior commodities.
FAQ：
1. How to determine whether there is a false discount?
The platform will comprehensively consider the historical price changes and the promotional price (compared with the original price before the discount). If the price change obviously exceeds a reasonable range, it will be deemed as a false discount.
2. Why is the price unreasonable?
The price of the product should be within the reasonable range of the price of the same type of products, and if it is excessively higher or lower than the reasonable range, it is an unreasonable price.
Article 7 It is guaranteed that the commodities sold can be used normally within a reasonable period of time, including that the commodities do not have the risk of endangering personal and property safety, have the usable performance that the commodities should have, and meet the standards indicated on the commodities or their packaging, etc.
Article 8 If the seller does not abide by the provisions of this chapter and seriously violates the basic obligations of the seller, AliExpress reserves the right to conduct market management in accordance with these rules. For the purpose of maintaining the good continuity of the market and protecting the rights and interests of buyers, AliExpress has the right to conduct random inspections of product quality and authenticity identification (including but not limited to self-purchasing or obtaining from consumers, through independent third-party quality inspection agencies or The brand owner conducts identification, instructs the cooperative logistics company to assist in sampling inspection, etc.); when AliExpress checks from time to time whether the goods sold by the seller have legal origin and whether it is genuine, the seller is obliged to retain and present the certificate of the legal source of the relevant goods. If AliExpress has reason to believe that the inspection results are poor, or the seller cannot provide relevant certificates, AliExpress has the right to take restrictive measures against the seller or store, including but not limited to deduction of points, deletion of goods, closure of stores, restrictions on other technical services, etc. .
ground rules
Chapter 2 Transactions
Section 1 Registration
Article 9 The mailbox used by the seller on AliExpress shall not contain relevant information that violates national laws and regulations, is suspected of infringing on the rights of others, or interferes with the operation order of AliExpress, otherwise AliExpress has the right to require the seller to replace the relevant information.
Article 10 The email address and contact information used by the seller for registration on AliExpress must belong to the authorized representative of the seller, and AliExpress has the right to verify the email address; otherwise, AliExpress has the right to refuse to provide services.
Article 11 The seller is obliged to properly keep the access rights of the account. All operations and business activities under the account (including but not limited to the sub-accounts opened by the seller under the account) are regarded as the seller's behavior.
Article 12 AliExpress has the right to terminate or withdraw accounts that have not passed identity authentication or have not logged in to AliExpress or TradeManager for 180 consecutive days for one year.
Article 13 The user's account on AliExpress is closed due to serious violations, and the account cannot be re-registered; if it is found that the account has been re-registered, AliExpress has the right to immediately stop the service and close the seller's account.
Article 14 The member ID of AliExpress is automatically assigned by the system after account registration and cannot be modified.
Section 2 Certification, Access and Opening of Stores
Article 15 The AliExpress platform accepts legally registered and normal existing individual industrial and commercial households or companies to open stores, and has the right to verify and authenticate the seller's main status, including but not limited to entrusting Alipay to conduct real-name authentication. Sellers who are authenticated through Alipay real-name authentication should provide real and valid legal representative name and identity information, contact address, registered address, business license and other information during the process of binding AliExpress account and Alipay account.
Article 16 If the certification has been passed, the category investment admission is completed according to the system process, and then the seller can release the product, and the number of products released is limited to 3,000 (only the merchants after the store's operating performance has been evaluated can increase the number of product releases), If the industry has special regulations on the number of releases, please refer to the "Implementation Rules for the Number of Commodities Released" .
Article 17 The seller (whether it is an individual industrial and commercial household or a company) shall also set up a collection account according to law. A security deposit shall be provided in accordance with the seller's rules, or a performance guarantee bond shall be paid to the MYbank (see definition in Article 17bis) in accordance with Article 17bis; if any of the above-mentioned funds have not been paid, the seller shall not start online sales.Article 17-1 The seller agrees to deposit a sum of funds in his designated Alipay account for each opened store according to the category (operating category) it has settled in, and [Alipay] will freeze it as a performance bond under the platform rules ("Margin"). For clarification, if the seller's store is located in multiple categories (operating categories), if there are no other provisions in the seller's rules, the seller of the store should pay the highest deposit in the multiple categories (operating categories). Please refer to the specific amount of each item of security deposit .
Article 17-2 For sellers approved by the platform and Zhejiang Internet Merchant Bank Co., Ltd. (hereinafter referred to as “Online Merchant Bank”), the seller will not need to pay a security deposit, but the seller will accept MYbank as a guarantor for its To carry out business activities on AliExpress in accordance with the platform rules, the guarantee service provided to AliExpress ("Performance Guarantee Service"), for which the seller agrees to pay a fixed amount to MYbank as a counter-guarantee for its performance of the above obligations ("Performance Guarantee"). security deposit”).
The seller agrees to deposit a performance guarantee bond in the Alipay designated by the seller for each registered and opened store according to the specified amount of the entry category (operating category), and transfer it from Alipay to the MYbank. For clarification, if the seller's store is located in multiple categories (operating categories), if there are no other provisions in the seller's rules, the seller should pay the highest amount of performance guarantee bond in the multiple categories (operating categories) for the store. Please refer to the specific amount of performance guarantee bond for each item .
Article 19 The seller promises and guarantees that the account registration and authentication are the same subject, and the authentication subject is the subject of the AliExpress account. If the seller uses other platform accounts under Alibaba Group (including but not limited to Taobao account, Tmall account, 1688 account, etc.) to apply for opening category services, the seller promises and guarantees that the subject authenticated by AliExpress and the account are registered in Alibaba Group. The authentication subjects of other platforms under the Alibaba Group are the same, otherwise the platform has the right to immediately stop the service and close the AliExpress account; at the same time, if the seller uses the AliExpress account to apply for registration or open an account on other platforms under Alibaba Group, he promises and guarantees that the same subject will be used. Perform certification or related registration on the relevant platform, otherwise the platform has the right to immediately stop the service and close the AliExpress account.
Article 20 The seller who has completed the certification shall not register or use the buyer account on AliExpress. If AliExpress has reasonable grounds to suspect that the seller registers the buyer account on AliExpress in any way, AliExpress has the right to immediately close the buyer Member accounts, and market management of sellers in accordance with these rules. If the circumstances are serious, AliExpress has the right to immediately stop the service to the seller.
Article 21 Sellers shall not trade AliExpress accounts (or other sellers' rights and obligations) in any way, including but not limited to transferring, renting or lending accounts. If there is any relevant behavior, the seller shall be jointly and severally liable for the behavior under the account, and AliExpress has the right to immediately stop the service and close the AliExpress account.
Article 22 If the seller who has completed the certification and has entered the platform voluntarily withdraws or is allowed to leave the AliExpress platform and no longer operates, the platform will stop the category service authority under the seller's account (including but not limited to withdrawing the internal letter, and completing the order). Message function and store home page function, etc.), stop store access support. If the seller stops operating on the platform for more than one year (regardless of whether the account is used or not), the platform has the right to close the account.
Article 23 AliExpress store names and second-level domain names need to abide by the naming specification "AliExpress Second-level Domain Name Application and Use Specifications" , and must not contain violations of national laws and regulations, suspected infringement of the rights of others, or interference with the operation order of AliExpress, etc. Relevant information, otherwise AliExpress has the right to refuse the seller to use the relevant store name and second-level domain name, or cancel the store name and second-level domain name after discovery.
Section 3 Commercial Standard Entry and Operation
Article 24 In order to ensure the rights and interests of consumers, sellers who apply for the operation of trademark products must provide the trademark registration certificate, authorization letter or purchase invoice required by the system, and the trademark products can be released only after the review and approval. Under these rules, "trademark" refers to a trademark that has obtained a trademark registration certificate or a trademark acceptance notice issued by the statutory trademark management department.
Article 25 Access and Operation Restrictions of Restricted Trademarks
(1) Stores shall not sell related trademarks suspected of unfair competition (“restricted trademarks”), that is, any of the following types of trademarks or brands:
1. The same or similar to AliExpress's existing brands, channels, businesses, categories, etc.;
2. Contains industry names or common names or industry hot search terms;
3. Brands that include famous personalities and place names;
4. Identical or similar to well-known brands.
5. Purely graphic trademarks;
6. The industry that operates the brand closure management rules does not belong to the list of invited brands in the industry and has not passed the brand audit.
(2) AliExpress has the right to refuse or terminate the application for the operation of restricted trademark products at the time of entry; for those that have already operated restricted trademark products, AliExpress has the right to require relevant products to be processed in accordance with the procedures specified in the seller's rules. Take down.
Article 26 Affects the access and business restrictions of consumer rights brands. If the brand you operate has the following conditions during or after the entry, the platform will have the right to remove the brand's products according to the seller's rules, and you may not continue to operate:
(1) The branded products are certified by AliExpress or a third-party professional organization to be produced by manufacturers without production qualifications, and do not meet national, local, industry, and enterprise mandatory standards;
(2) The brand has been judged by AliExpress or a third-party professional organization to constitute counterfeiting of others’ trademarks, commodity names, packaging and decoration, enterprise names, product quality marks, etc., or easily cause consumer confusion and misunderstanding;
(3) The brand has been proven to have a high dispute rate, high complaint rate, and low market recognition during the operation period. The average score of the brand’s product description is seriously lower than the industry average, which seriously affects the consumer experience. significantly improved.
Section 4 Publishing Products
Article 27 For a store that selects the "Standard Sales Plan", the upper limit of the number of online products in the store is 3,000; for a store that selects the "Basic Sales Plan", the upper limit for the number of online products in the store is 300; Special Category The maximum number of online products in each category is 5. The platform reserves the right to adjust the number of products that can be published from time to time for the development of the industry and the interests of consumers.
Article 28 It is the seller's basic obligation to describe the goods truthfully and to assume the responsibility for guaranteeing the quality of the goods they sell. "Accurate description of the product" means that the seller should provide a true and complete description of the basic attributes, color, defects and other information that must be explained on the product description page, store page, and other channels provided by AliExpress.
Article 29 The seller shall ensure that the commodities it sells can be used normally within a reasonable period of time stipulated by the laws of the importing country, including that the commodities do not have unreasonable dangers endangering personal and property safety, have the usable performance that the commodities should have, meet the The standard used, etc. are indicated on the packaging.
Article 30 Sellers who release commodities on AliExpress shall strictly abide by these rules. For details, please refer to the "AliExpress Industry Standards" .
Section 5 Search Sorting
Article 31 AliExpress has the right to sort the products on the platform according to the unified algorithm set by the system. The ranking of products on the search page includes various factors, including but not limited to the quality of the information description of the products, the correlation between the products and the buyer's search needs, the transaction conversion ability of the products, the seller's service capabilities, and the situation of search cheating. For details, please refer to "Analysis of AliExpress Platform Search Ranking Rules"
Section VI Order Timeout Regulations
Article 32 Closing of orders: For general commodities on the platform, if the buyer fails to pay or the payment has not arrived within 20 days after the buyer places the order, the order will be closed over time. In special transaction scenarios such as flash sales and limited-time purchases, in order to protect the interests of sellers, orders that have not been paid by buyers or have not been paid will be closed within a reasonable time limit (from half an hour) as deemed by the platform.
Article 33 Cancellation of the order by the buyer: The buyer can apply for cancellation of the order from the time when the buyer's payment is successful to before the seller delivers the goods. After the buyer applies to cancel the order, the seller can negotiate with the buyer. If the seller agrees to cancel the order, the order will be closed and the payment will be refunded to the buyer in full; if the seller does not agree to cancel the order and has completed the delivery, the order will continue. If the seller does not do anything until the delivery times out, the order closing payment will be refunded to the buyer in full; if the seller has partially shipped the order and the delivery has not been completed within the delivery period, the order closing payment will be fully refunded to the buyer. buyer.
Article 34 Seller's delivery overtime: From the time when the buyer's payment is successful to the stocking period, if the seller cannot deliver the goods in time, the buyer can negotiate with the buyer and the buyer submits an application for extending the seller's stocking period. The seller needs to negotiate Delivery within the time limit; if the seller does not complete the delivery within the stocking period, the order delivery will be closed over time and the payment will be refunded to the buyer in full.
Article 35 The buyer confirms the receipt of the goods overtime: from the time the seller declares that all the goods have been delivered, the buyer must confirm the receipt within the delivery time promised by the seller (if the delivery time promised by the seller is less than the default value of the platform, then The default value of the platform shall prevail), during which the seller should communicate with the buyer about the receipt of the goods in a timely manner; if the buyer has not received the goods, the seller can extend the buyer's delivery time; if the buyer has not confirmed the receipt of the goods And if no refund is applied, the buyer of the order confirms that the delivery is overtime and the transaction is deemed complete.
Article 36 The buyer applies for a refund: After the seller declares that all shipments are delivered, if the delivery time promised by the seller is less than 10 days (natural day, unless otherwise specified, the same below), the buyer will You can apply for a refund. If the delivery time promised by the seller is greater than or equal to 10 days, the buyer can apply for a refund 10 days after the seller ships the goods. See Section 8 - Disputes
Section 7 Logistics
Article 37 Shipping and Logistics
(1) Based on the platform's logistics policy, sellers can independently choose the logistics services used for delivery, including but not limited to online logistics service providers on the Cainiao platform, Cainiao worry-free logistics or other offline logistics methods. However, if there are special regulations for the delivery platform to some countries, the seller should follow the regulations. Regardless of whether the seller chooses online or offline logistics services, the seller shall accurately and comprehensively disclose the relevant information of the logistics service to the buyer, including but not limited to the logistics service fee charged by the seller to the buyer, and the offline logistics specified by the seller. The additional logistics fees (such as logistics service fees, customs duties, VAT, etc.) charged by the service provider to the buyer, etc. If the seller fails to accurately disclose the relevant information of the logistics service to the buyer and the buyer files a dispute, the buyer has the right to cancel the transaction, and the seller shall bear the full cost of the failure to inform the buyer.(2) If the buyer chooses the logistics method by himself, the logistics method selected by the seller must be the relevant logistics method selected by the buyer. Without the buyer's consent, the logistics method shall not be changed without reason.
(3) When the seller fills in the delivery notice, the waybill number filled in must be complete, true and accurate, and can be queried.
(4) At the same time, in order to ensure business order and buyer experience, for orders in special markets, sellers should choose the logistics method of delivery according to the logistics policies listed in the table. Click for details.
- Overseas warehouse shipments are not subject to the above logistics policy adjustments
- List of Economy/Simple/Standard/Express Logistics Services Link
- For questions related to this rule, please refer to the FAQ , please click
Article 38 Logistics Protection Policy
(1) Orders using online delivery logistics:
1. If there are "DSR logistics service 1, 2, 3 points" and "dispute filing", "arbitration filing", and "seller liability ruling rate" caused by logistics reasons, the platform will evaluate these 4 indicators of the order. Exemption (that is, not recorded in the relevant platform evaluation);
2. For disputes arising from logistics problems (such as the wrong address for delivery, but the seller fills in the correct address), the seller can initiate an online delivery complaint, see details
(2) Orders shipped by worry-free logistics:
1. If there are "DSR logistics service 1, 2, 3 points" and "dispute filing", "arbitration filing", and "seller liability ruling rate" due to logistics reasons, the platform will evaluate these 4 indicators of the order. disclaimer;
2. For disputes arising from logistics problems, the platform will directly intervene to verify the logistics status and determine the responsibility;
3. Refunds for disputes caused by logistics shall be borne by the platform (the maximum compensation for standard logistics is 300 yuan; if you purchase the value guarantee upgrade service, the upper limit for compensation is not more than 3,000 yuan; the upper limit for priority logistics compensation is 1,200 yuan). Regarding the upper limit of compensation for Worry-free Standard Logistics, 1) If you do not purchase a value guarantee upgrade service logistics order, the maximum compensation for all countries and commodity categories will not exceed 300RMB (subject to actual losses), and there are no longer special categories, The national maximum compensation of 800RMB; 2) Choose the value guarantee upgrade service and pay the corresponding service fee for the logistics order package and the maximum compensation is not more than 3000RMB (subject to the actual loss).
Article 38-Overseas warehouse declaration
If the seller is in the EU (including the existing 28 EU member states and other member states that may be added in the future, the existing EU member states are Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany , Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, United Kingdom) have warehouses and store goods sold on the AliExpress platform ("Overseas Warehouse"), the seller should declare to AliExpress. The seller should declare to AliExpress through the system (platform background - overseas warehouse) within three working days after the overseas warehouse is established; if the seller violates the above-mentioned overseas warehouse declaration obligations, it constitutes a violation, and AliExpress has the right to take measures to deal with the violation. , restrict sellers from selling some or all of their products to specific countries. If the seller violates the rules and causes other losses to AliExpress, AliExpress has the right to take other punishment measures against the seller in accordance with these rules, and reserves all rights to seek legal remedies.
If the seller uses the overseas warehouse aging transparent labeling service, it should also abide by the " Overseas warehouse aging label usage rules "
Article 38-2 AliExpress Order Online Rate Rules
AliExpress order online rate rules
AliExpress Merchant Delivery Time Incentive Program
Section 8 Disputes
Article 39 After the seller ships the goods and fills in the delivery notice, if the buyer does not receive the goods or is dissatisfied with the received goods, he can apply for a refund at the earliest 10 days after the seller has delivered all the goods (if the time limit set by the seller reaches the If the time is less than 10 days, or it is an order from the Russian boutique museum or a local warehouse service order, the buyer can apply for a refund immediately after the seller has shipped all the goods), and a dispute process will be generated in the system when the buyer submits the refund application (“Dispute ”).
Article 40 Except for the disputes stipulated in Article 42 and Section 9 of this section, after the buyer submits or revises the dispute, the seller must click "accept" or "reject" to the buyer's dispute within 5 natural days, otherwise The order will be executed in accordance with the refund request made by the buyer.
Article 41 If the seller does not agree with the buyer's dispute, the seller shall conduct independent negotiation with the buyer within 7 natural days from the date when the buyer files the dispute; if the dispute cannot be resolved after negotiation, the dispute will be settled after the above-mentioned period. Submit to the platform for arbitration.
Article 42 For disputes that are upgraded to the platform but are judged by the platform as not belonging to after-sales treasure or worry-free logistics service orders in accordance with these rules, the seller and the buyer shall accept arbitration from the date the platform makes the above judgment.
Article 43 In order to improve the buyer's experience and confidence in the platform and sellers, the platform encourages sellers to actively negotiate with buyers; if the negotiation is inconsistent, the platform has the right to take the initiative to intervene to give suggestions and solutions. However, in such cases, the platform's intervention will not affect the equal negotiation between buyers and sellers.
Article 44 If the buyer and the seller reach a refund agreement and the buyer agrees to return the goods, the buyer should complete the return shipment and fill in the delivery notice within 10 days after reaching the refund agreement. AliExpress will handle the following situations:
(1) If the buyer fails to fill in the delivery notice within 10 days, the refund process will end and the transaction will be completed;
(2) The buyer fills in the delivery notice within 10 days and the seller confirms the receipt within 30 days, and AliExpress executes it according to the refund agreement;
(3) If the buyer fills in the delivery notice within 10 days, and the seller does not confirm the receipt within 30 days and the seller does not file a dispute, AliExpress will execute it according to the refund agreement;
(4) Within 30 days after the buyer returns the goods and fills in the return information, if the seller does not receive the return or the goods received are incorrect, the seller can also submit it to AliExpress for dispute resolution.
Article 45 After some disputes are raised by the buyer, the platform will intervene first in accordance with these rules or other agreements; if the platform determines that the seller needs to bear the responsibility, the seller should execute the result according to the judgment after the platform determines the responsibility. Such disputes include, but are not limited to:
(1) Order disputes for enjoying after-sales service;
(2) Disputes over the use of worry-free logistics and compliance with relevant standards, which are handled by the logistics party;
(3) Other types of disputes that the platform first intervenes in accordance with the contract.
Section 9 After-sale service
Article 46 After- sale treasure service. In order to enhance the competitiveness of the platform and ensure the buyer's experience, the platform will provide payment processing services to sellers for orders of specific categories of goods in the event of disputes arising from specific goods not being published on the basis of comprehensive consumer feedback and various industry conditions ( "After-sale service"). This service is provided free of charge by the platform for eligible sellers. The specific permission opening conditions and applicable disputes over the wrong version of the goods are subject to these rules. The after-sales service does not exempt any seller from obligations or responsibilities under the rules of the platform, agreements with buyers and laws and regulations.
Article 47 Open categories. The platform provides after-sale treasure services for sellers who meet the conditions stipulated in these rules based on the order. That is, if the goods sold by the seller are of the specified category, and the order dispute complies with the dispute of the specific goods not in the version determined by these rules, then the platform will deal with this for the seller. After-sales service is provided for orders. In this regard, the platform reserves the right to close or add any category (subcategory) at its own discretion.
Article 48 Restrictions on after-sale treasures. Sellers who enjoy the free after-sale treasure service should abide by the following agreements, otherwise the platform has the right to stop your after-sale treasure after notification (subject to the notification), and in the case of malicious violations, the platform has the right to compensate the buyer for the purchase price Partially recovering from you:
(1) For order disputes that do not enjoy after-sales treasure, sellers should actively perform relevant obligations in accordance with platform rules, respond to buyers in a timely manner according to the dispute process, and handle relevant disputes in good faith.
(2) Even if the seller is enjoying the after-sales service, if the platform believes that the seller's cooperation is required to resolve disputes, the seller should make every reasonable effort to cooperate with the platform and the buyer, including but not limited to providing or clarifying information about the product, providing product problems Analysis, correction of unclear product information, etc. If the seller refuses to cooperate, the platform has the right to terminate the after-sales service and require the seller to directly bear the costs and responsibilities of the relevant dispute resolution to the buyer.
(3) The seller shall use the after-sales treasure service in good faith, and shall not abuse the after-sales treasure in any way, including but not limited to shoddy charging, repackaged goods, short packages and less delivery, empty packages, selling fake goods, collusion buying Home fraud, after-sales treasure compensation, etc. For further explanation, the abuse of after-sales treasure and the inability to enjoy after-sales treasure services also include (but are not limited to):
1. The buyer complains that the seller sells fake or other infringing goods;
2. The buyer complains that the seller sells the prohibited and restricted goods on the platform;
3. The goods received by the buyer appear short-packed, short-delivered, or empty for many times (regardless of whether the seller’s fault can be proved);
4. The buyer complained that the seller did not deliver the goods according to the agreed logistics method;
5. The buyer complains that the received product is inconsistent with the purchased product, does not belong to the same model (including completely inconsistent attributes such as color, style, etc.), does not belong to the same category or/and the value difference is very significant according to the platform's judgment;
6. The buyer and seller have reached an agreement on the dispute at any time;
7. The seller informs the buyer that the platform will refund directly or indirectly, expressly or implicitly, or encourages the buyer to file a dispute;
8. The seller exists and admits the fault to the buyer (such as admitting to send the wrong goods), and asks the buyer to submit a dispute and promise a refund;
9. Disputes caused by the seller's product information description being wrong, obviously misleading or unclear;
10. Due to the lack of control over product quality by sellers, the SNAD dispute rate of certain categories operated by the seller is higher than the average of the category, which affects the shopping experience of consumers.
Article 49 If the seller abuses the after-sales treasure service, the platform has the right to terminate the after-sales treasure service and require rectification. During the termination period, the seller directly bears the costs and responsibilities of the relevant dispute resolution to the buyer. And if you maliciously violate the rules, the platform will recover all the capital losses paid by the platform to the buyer for its order dispute; if the seller abuses the after-sales treasure service and maliciously obtains the after-sales treasure funds, the platform has the right to report the case to the enforcement agency.
Article 50 The situation of after-sale treasure does not apply. In the case of disputes over the wrong version of the goods or other disputes that do not apply to the after-sales service under these rules, you should still be the seller and the responsible person to perform obligations and assume relevant responsibilities to the buyer. For further clarification, such situations in which after-sales treasure is not applicable include but are not limited to:
(1) Logistics disputes such as "unreceived goods", "overtime within the time limit" or "package damage" filed by the buyer;
(2) The buyer receives the goods in short packages, less delivery or empty boxes;
(3) Disputes filed by the buyer for unreasonable returns, such reasons include but are not limited to: the buyer placed a wrong order, the buyer no longer needs the ordered product, the buyer purchased a lower-priced high-quality product, etc.;
(4) Order disputes for sellers whose accounts are in the disabled (closed) state. In order to avoid ambiguity, after the seller's account is closed for any reason, any orders traded by it will no longer enjoy the after-sales service.
Article 51 The seller should know and agree to accept the after-sales service. The platform has the right to explain the circumstances in which the after-sales service is not applicable, and has the right to revise the after-sales rules from time to time.
Section 10 Evaluation
Article 52 The evaluation of the platform is divided into credit evaluation (Seller Summary) and store rating (Detailed Ratings). Among them, "credit evaluation" includes "review rate" and "review content", and "review content" includes "text review" and "image review". "Store rating" refers to the accuracy (Item as described), communication quality and response speed (Communication), and reasonable delivery time ( Shipping speed) is a one-way rating from buyers to sellers. Credit evaluation Both buyers and sellers can make mutual evaluations, but seller sub-scores can only be made by buyers to sellers.
Article 53 All orders shipped by sellers can be evaluated by both buyers and sellers within 30 days after the end of the transaction. If the buyer files a dispute over not receiving the goods and a refund occurs, after the refund is over, both the buyer and the seller can evaluate it within 30 days after the transaction ends, but it will not be included in the favorable rate.
Article 54 For credit evaluation, the buyer's evaluation will take effect immediately; if neither party has given an evaluation, the order will not have any records;
Article 55 Calculation of Positive Feedback Ratings, Product Score and Store Score (Feedback Score):
(1) The order of your store will be counted into the favorable rate and product score according to the automatic judgment of the system;
(2) The evaluation of special products such as supplementary shipping fee/price difference, gift categories, customized products, etc. will not be included in the praise rate and product score. For reviews other than the above, the merchant's favorable rate and merchant/product rating will be calculated normally. Regardless of the order amount, it is unified as: four-star five-star +1, three-star 0, one-star and two-star -1.
Article 56 Evaluation files include the summary of recent evaluations (name of member company, favorable rate in the past 6 months, and the starting date of membership), evaluation history (within the time span of the past 1 month, 3 months, and 6 months accumulated history). , and the evaluation records (all evaluation records obtained by members, all evaluation records given, and designated evaluation records within a specified time period).
Positive rate = number of positive reviews within 6 months / (number of positive reviews within 6 months + number of negative reviews within 6 months)
The rate of negative reviews = the number of negative reviews in 6 months / (the number of positive reviews in 6 months + the number of negative reviews in 6 months)
Average star rating = total star rating for all reviews / number of reviews
The average score of each item in the seller's sub-item score = the sum of the buyer's score for the sub-item / the number of evaluations (rounded up)
Article 57 For credit evaluation, the buyer and the seller can reply and explain the negative evaluation they have received.
Article 58 AliExpress has the right to treat the evaluation and sales corresponding to abnormal orders without scoring, blocking, deleting, etc. Abnormal orders include but are not limited to the following situations:
(1) The transaction entity is found to be significantly different from normal transactions in registration, login, transaction, evaluation, refund, after-sales and other links;
(2) There are orders that disrupt the operation order of the AliExpress platform or merchants;
(3) Other orders that have no reference significance for end consumers in their shopping decisions.
Article 59 AliExpress has the right to delete evaluations that include personal attacks or other inappropriate remarks. If the buyer's credit rating is deleted, the corresponding seller's sub-item rating is also deleted.
Article 60 AliExpress reserves the right to change the credit evaluation system, including evaluation methods, evaluation rate calculation methods, and various evaluation rates.
Section 11 Loans
Article 61 In order to ensure the safety of transactions on the AliExpress platform and protect the legitimate rights and interests of buyers and sellers, AliExpress and its affiliates shall determine the corresponding loan time and loan rules in accordance with the platform rules and these rules when they meet the prescribed conditions.
Article 62 Lending time
(1) Under normal circumstances, AliExpress will release money to the seller after the transaction is completed and the buyer's unreasonable return protection period expires, that is, the buyer confirms the receipt or the system automatically confirms the receipt plus fifteen natural days (or the platform from time to time. After the update and announcement of other effective periods).
(2) According to the comprehensive evaluation of the seller's business and credit by the system (such as operating time, favorable rate, chargeback rate, refund rate, etc.), AliExpress may decide to advance advance payment before the end of the transaction for some orders ("Early Release"). The specific amount of advance loan can be all or part of the order, which is unilaterally determined by AliExpress based on comprehensive evaluation. Sellers can apply to the platform to withdraw from advance lending at any time.
(3) If the seller's account is cleared or closed voluntarily, for the transactions before the account is cleared or closed, in order to ensure the interests of consumers, the platform will release the payment within 180 days after the order is shipped.
(4) If AliExpress believes that the seller has committed fraud, infringement, serious violation of platform rules, etc. according to laws and regulations, court judgments or orders, mutual agreement or reasonable judgment, AliExpress has the right to or instruct Alipay to delay depending on the specific circumstances. The loan cycle, and the order payment is processed, or the relevant payment is frozen until the relevant basis is eliminated.
Article 63 Advance loan
(1) For the transactions that have been evaluated and qualified, the platform will make advance loans after the seller has shipped the goods and the buyer's payment has been cleared by the bank. Part of the loan amount is used as the seller's loan deposit to the platform. As for the amount of the deposit, the seller agrees that the platform will adjust it from time to time according to the seller's operating conditions, dispute rate and other factors, and the seller can check the total amount of the deposit in the background at any time.
(2) If there is a dispute over the relevant order, the buyer has no reason to refund or other reasons, the seller needs to refund the purchase price to the buyer, and AliExpress has released the payment in advance for the order, AliExpress has the right to pay the seller's Alipay international account. , The AliExpress account is directly deducted and related compensation is made; for the insufficient compensation (if any), AliExpress has the right to directly deduct from the loan deposit, and if the payment is still insufficient, AliExpress and the buyer have the right to continue to pay. Seller recourse.
(3) Not every seller's order is eligible for advance loan. If any order is abnormal as determined by the platform, or the seller is judged by the system to be incompatible with the situation of enjoying early loan, the platform has the right not to carry out early loan. Orders that are not eligible for advance payment include but are not limited to:
1. The comprehensive management of the order seller (dispute rate, refund rate, favorable rate, etc.) is not good or the data is very small (such as the business time does not exceed three months, etc.);
2. The seller conducts trading operations in violation of the platform regulations;
3. The seller has violated the agreement and these rules;
4. Other platforms deem it inappropriate to carry out early lending.
(4) For sellers who no longer meet the conditions for advance loan after the evaluation of AliExpress, the loan deposit will be refunded 6 months after the date of cancellation notified by the AliExpress platform; during the period, if the buyer, the platform or other In the event of third-party losses or refunds or advances (including but not limited to disputes over orders enjoying early loan), AliExpress has the right to deduct the loan deposit to compensate for the loss, and the remaining part will be released after the expiration of the 6-month period. Return the seller; for the insufficient part, AliExpress has the right to deduct the funds in the seller's Alipay international account, and if the payment is still insufficient, AliExpress has the right to continue to claim it from the seller.
Article 64 Special Provisions on Advance Loan Policy
In order to enjoy the early loan under this agreement, the seller accepts the "Special Agreement for Early Loan", see [ link ] for details.
Article 65 After disbursing the money, the seller shall independently declare or operate the foreign exchange settlement and withdrawal in accordance with applicable laws and regulations, and pay taxes in accordance with the law.
Article 66 When the seller makes a withdrawal, the bank will charge a handling fee of USD 15 per transaction, and the handling fee will be deducted when withdrawing. If the seller's balance is less than US$15, the platform will advise the seller not to withdraw cash; if the seller insists on withdrawing, the seller should make up the US$15 handling fee to the platform or the bank.
Section 12 Withdrawal and Commission
Article 67 Real-time deduction of transaction commissions and other service fees (if applicable)
(1) Sellers are required to pay a commission based on a percentage of their order sales for the information technology services they enjoy. AliExpress has different commissions for various items, and the commission ratios for each item are shown in the table below. At the same time, AliExpress reserves the right to adjust the commission ratio according to industry development trends, etc., and will issue an announcement in accordance with these rules, which will take effect after the expiration of the announcement period.
(2) The commission ratio of each category:
| Category | Commission rate | |
| Special Category | 8% | |
| Home Appliances | 5% | |
| Office & School Supplies | 8% | |
| Beauty & Health | 8% | |
| Phones & Telecommunications | Mobile Phones | 5% |
| Mobile Phone LCDs | 5% | |
| other categories | 8% | |
| Tools | Garden Tools | 5% |
| Measurement & Analysis Instruments | 5% | |
| Power Tools | 5% | |
| Tool Sets | 5% | |
| other categories | 8% | |
| Furniture | 5% | |
| Apparel Accessories | 8% | |
| Computer & Office | Office Electronics | 5% |
| Tablets | 5% | |
| External Storage | 5% | |
| Computer Peripherals | 5% | |
| Computer Components | 5% | |
| Memory Cards & Accessories | 5% | |
| Networking | 5% | |
| Computer Cables & Connectors | 5% | |
| Mini PC | 5% | |
| laptops | 5% | |
| Demo Board | 5% | |
| Industrial Computer & Accessories | 5% | |
| Servers | 5% | |
| Desktops | 5% | |
| KVM Switches | 5% | |
| Computer Cleaners | 5% | |
| Software | 5% | |
| DIY Computer | 5% | |
| Workstations | 5% | |
| LCD Hinges | 5% | |
| Laptop Adapter | 5% | |
| Laptop Batteries | 5% | |
| Laptop Cooling Pads | 5% | |
| Laptop Docking Stations | 5% | |
| Laptop LCD Inverter | 5% | |
| Laptop LCD Screen | 5% | |
| Laptop lock | 5% | |
| Replacement Keyboards | 5% | |
| Kids Tablet | 5% | |
| Tablet LCDs & Panels | 5% | |
| Tablet PC Stands | 5% | |
| Tablets Batteries & Backup Power | 5% | |
| Internal Storage | 5% | |
| Demo Board Accessories | 5% | |
| other categories | 8% | |
| Sports & Entertainment | Sneakers | 5% |
| other categories | 8% | |
| Women's Clothing | 8% | |
| Weddings & Events | 5% | |
| Hair Extensions & Wigs | 10% | |
| Underwear | 8% | |
| Apparel & Accessories | 8% | |
| Security & Protection | 5% | |
| Automobiles & Motorcycles | Engine Oil | 5% |
| Tires | 5% | |
| Motorcycle Engine Oil | 5% | |
| Motorcycle Tires & Wheels | 5% | |
| other categories | 8% | |
| Shoes | 5% | |
| Electronic Components & Supplies | 8% | |
| Men's Clothing | 8% | |
| Consumer Electronics | Portable Audio & Video | 5% |
| Camera & Photo | 5% | |
| Accessories & Parts | 5% | |
| Home Audio & Video Equipments | 5% | |
| Smart Electronics | 5% | |
| Games & Accessories | 5% | |
| DIY Parts | 5% | |
| Power Source | 5% | |
| Portable HiFi | 5% | |
| other categories | 8% | |
| Mother & Kids | 8% | |
| Luggage & Bags | 8% | |
| Lights & Lighting | 8% | |
| Watches | 8% | |
| Toys & Hobbies | 8% | |
| Home Improvement | Hardware | 5% |
| Bathroom Fixture | 5% | |
| Kitchen Fixture | 5% | |
| other categories | 8% | |
| Jewelry & Accessories | Fine Jewelry | 5% |
| other categories | 8% | |
| Novelty & Special Use | 8% | |
| Home & Garden | 8% | |
(3) When the buyer pays in a currency other than the seller's quoted currency, AliExpress may convert the currency into the buyer's payment currency according to the exchange rate, and may appropriately adjust the sales price of the buyer's payment currency through technical means to optimize the product. in order to facilitate the transaction (may float up or down slightly). The surplus of the price difference caused by the adjustment and optimization of the currency sales price paid by the buyer of the optimized commodity will be charged by the platform as a technical service fee, and the technical service fee charged by the platform will not exceed 3% of the commodity quotation. The platform reserves the right to adjust the above ratio, and will publish an announcement in accordance with these rules, which will take effect after the expiration of the announcement period. If you have any questions about the price adjustment and optimization technology, you can ask the platform to stop adjusting and optimizing the product buyers to pay the currency sales price.
(4) The platform only charges commission for the final transaction amount. If the order is cancelled and the seller is refunded, the commission will be refunded according to the corresponding proportion.
Article 68 The commission discount for original large-value orders (payment orders over US$1,000 per order) will end on February 22, Beijing time, and commissions will be charged for all orders in accordance with the provisions of this section.
Section 13 Rejection
Article 69 According to international practice and the regulations of VISA, MasterCard and other international card organizations (“Card Organizations”), when a bank card is used to conduct a transaction, if there is a dispute in the transaction (for example, the goods/services are not received, or the goods/services are inconsistent with each other) The description does not match, the card is stolen, etc.), the cardholder can file a chargeback request with the card issuing bank within a certain period of time (generally 120 days, special cases up to 540 days) from the transaction entry date. After acceptance, an investigation will be launched. If the disputed situation complies with the corresponding regulations of the international card organization on chargebacks, the card issuing bank can issue a chargeback to the acquirer through the card organization, a process called chargeback.
Article 70 Common chargebacks are as follows:
When a seller receives a chargeback complaint or dispute for stolen card:
(1) If the seller does not deliver the goods, it is recommended that the seller do not continue to execute the order, and AliExpress will close the order;
(2) If the seller has shipped the goods and filled in the delivery notice on the order page, AliExpress will verify it, and please wait patiently for the result of the chargeback;
(3) If the seller has shipped the goods but has not filled in the delivery notice on the order page, please provide the logistics order number and logistics information to AliExpress customer service within 3 working days , so that AliExpress can verify and follow up; if the seller is overdue If not provided, AliExpress will default that the seller has not shipped, and the order will be closed.
(4) Some buyers will contact the seller to modify the address after placing the order. AliExpress reminds the seller that this behavior of modifying the address after placing the order has a very high risk of bank card theft. If the seller finds that the buyer asks the seller to modify the delivery address of the order through the site letter, telephone or third-party tool during the transaction process, AliExpress recommends that the seller must make an inquiry on the "Risk Address Inquiry" tool (report for the record). ). If the seller does not inquire (report) or if the inquiry result is that the address is not safe, the seller will still deliver the goods, and the seller will be responsible for the subsequent refusal of stolen card; The risk of chargeback is borne by the platform (see: https://sell.aliexpress.com/zh/__pc/announcement/2168.htm?spm=5261.8110209.2335.1.XCIbUp). For sellers encountering such situations, for the platform to cooperate with the investigation of relevant card organizations or to protect the interests of sellers, AliExpress reserves the right to require sellers to cooperate with the proof of delivery information and logistics delivery information, such as when the seller receives an order for an offline address change , please actively cooperate with the proof, otherwise the platform will judge and punish according to the corresponding rules.
(5) In order to maintain a safe trading environment, AliExpress may be closed by AliExpress if there are serious violations including but not limited to "false delivery", "false transaction", "improper profit", etc. in the seller's store. Account, according to the specific transaction situation, AliExpress has the right to determine that the seller should bear the responsibility of the stolen card and refuse to pay and deduct the corresponding refused payment, regardless of whether the seller has carried out address inquiry and risk reporting in accordance with the aforementioned rules.
When the seller receives a complaint or dispute about the chargeback of goods and other types:
(1) The seller should submit the appeal materials in time within 3 working days after receiving the notice of the reason for the chargeback. If the submission is overdue or not submitted, the credit card company will assume that the seller has abandoned the appeal of the order, and the chargeback will be refunded. to buyers. Therefore, when an order has a chargeback for goods or other reasons, if the credit card company for the order requires the seller to provide information to make a judgment on the chargeback, in order to minimize the seller's loss, the seller should log in to the "Message Center- "Notice of Chargeback" Click the appeal link in the notification on the website and provide as complete relevant information as possible according to the prompts on the page ( click here to view the instructions for submitting chargeback appeal materials) to complete the chargeback investigation of the order by the credit card company.
(2) When the cardholder does not approve the result of a chargeback and initiates an appeal, if the seller wishes to continue the appeal through the credit card company, the seller must pay the arbitration fee to the platform in advance) to the corresponding Alipay account on the platform (Alipay account: xiaobaotuangou @service.alibaba.com). The seller authorizes the platform and Alipay to collect and deduct the relevant pre-arbitration fees, and clearly knows that the fees will eventually be charged by the credit card company (pre-arbitration fees: Visa: 750USD; MasterCard: 450USD, and such pre-arbitration fees will be in accordance with the regulations of the credit card company. change from time to time). Pre-arbitration is a neutral decision made by a third-party credit card organization, and the platform only transmits relevant information. If it is ruled that the seller loses the case, the arbitration fee and the amount of the order rejection will be deducted by Alipay; if the seller wins the case, Alipay will apply for a refund of the arbitration fee prepaid by the seller, and the order rejection amount will not be deducted.
Seller acknowledges and agrees that if Buyer makes payment through PayPal, Buyer will have the right to initiate a chargeback request through PayPal in accordance with the User Agreement with PayPal. If a buyer initiates a chargeback request through PayPal and the card organization at the same time, PayPal and the platform will independently investigate and handle the chargeback in accordance with your agreement and rules. Once one of PayPal and the platform has determined the chargeback request in accordance with its own chargeback rules, the other party will terminate its own investigation process and accept the decision of the party that first determined the chargeback request. Therefore, in this case, in addition to meeting the AliExpress investigation procedures and following the AliExpress chargeback rules, the seller also needs to comply with the PayPal investigation procedures and chargeback rules at the same time.
Article 71 In order to avoid or reduce the occurrence of chargebacks, AliExpress recommends sellers (but does not constitute AliExpress's guarantee for the result of chargebacks):
(1) Fair disclosure of information: describe the items being sold in as much detail and accuracy as possible, with photos, specifications, estimated delivery date, etc.;
(2) Reasonably set the time limit for delivery of products and the time limit for expected delivery;
(3) Reasonably publish return and refund rules: clearly publish return and refund rules on the website. AliExpress reminds sellers that certain laws and issuer policies state that buyers have the right to chargeback any unshipped or defective item, even if the seller has stated in advance that all transactions are non-reversible and no returns are allowed. ;
(4) Correct delivery: deliver the item to the buyer's order address or the address reported and passed through the "Risk Address Query" tool (click here for details), and keep the delivery certificate that can be tracked online;
(5) Strengthening communication with buyers, responding in a timely manner and solving buyers' problems wholeheartedly;
(6) Keep communication records: Please use the platform’s communication tools (such as in-site letters or order messages) to communicate with buyers first, and keep as much information as possible about transactions and customers;
(7) In order to protect the funds of buyers and sellers, maintain the security of the AliExpress platform, and maintain an orderly trading environment, it is recommended that sellers use online refund methods for refunds, and do not use other offline refund methods (PayPal, Western Union) etc) refund to the buyer.
Section 14 Guarantee
Article 72 For sellers who pay a deposit to the platform, AliExpress has the right to deduct the corresponding amount from the deposit if the following circumstances occur:
1) According to Chapter 3, Section 4 of these rules, if the seller should pay liquidated damages to AliExpress, AliExpress has the right to claim liquidated damages;
2) The seller violates applicable laws and regulations, platform rules and/or the agreement between the seller and the buyer, the seller shall refund the purchase price or make compensation to the buyer, but the seller fails to refund or compensate within a reasonable time, including but not limited to due to Order disputes should be compensated to the buyer. The buyer applies for a refund without reason and conforms to the platform rules, etc. AliExpress has the right to claim the relevant compensation amount;
3) The seller violates the applicable laws and regulations, platform rules and/or the agreement between the seller and AliExpress, directly or indirectly causing the loss of AliExpress (including causing cross breach of contract compensation, administrative punishment, judgment infringement, damage to goodwill, etc.) , and the seller should compensate for the loss to AliExpress, or pay liquidated damages, AliExpress has the right to claim related losses;
Article 73 The seller should ensure that the deposit amount is sufficient and reaches the specified amount for the category of the store. If the deposit amount is less than the specified amount, the seller should make up for it by depositing to its designated Alipay account within 15 days. When the deposit amount is less than half of the specified amount, AliExpress has the right to freeze the store's cash withdrawal function and take other restrictive measures; when the deposit amount is zero, AliExpress has the right to remove the store's products and take other restrictive measures.
Article 74 If the seller voluntarily closes the store or account, is cleared by AliExpress, or terminates as stipulated in other platform rules, and there are no unfinished transactions, unfinished complaints, or penalties for three consecutive months. or disputes (including but not limited to disputes or disputes with AliExpress, consumers or other third parties), AliExpress will notify [Alipay] within ten (10) working days to release the margin balance to the seller's designation Alipay account.
Section 15 Performance Guarantee
Article 75 For sellers who pay a performance guarantee bond to MYbank, if the following circumstances occur, AliExpress has the right to require MYbank to perform the guarantee responsibility for the seller and pay the corresponding amount to AliExpress ("Performance Guarantee Payment"). ):
1) According to Chapter 3, Section 4 of these rules, if the seller should pay liquidated damages to AliExpress, AliExpress has the right to claim the relevant liquidated damages from the seller or the guarantor;
2) The seller violates applicable laws and regulations, platform rules and/or the agreement between the seller and the buyer, the seller shall refund the purchase price or make compensation to the buyer, but the seller fails to refund or compensate within a reasonable time, including but not limited to due to Order disputes should be compensated to the buyer, the buyer applies for a refund without reason and conforms to the platform rules, etc. AliExpress has the right to claim the relevant compensation from the seller or guarantor;
3) The seller violates the applicable laws and regulations, platform rules and/or the agreement between the seller and AliExpress, directly or indirectly causing the loss of AliExpress (including causing cross breach of contract compensation, administrative punishment, judgment infringement, damage to goodwill, etc.) , and the seller should compensate the loss to AliExpress, or pay liquidated damages, AliExpress has the right to claim the relevant loss from the seller or the guarantor;
Article 76 After fulfilling the guarantee responsibility, MYbank has the right to deduct the performance guarantee money from the performance guarantee deposit.
Article 77 The seller should ensure that the performance guarantee deposit is sufficient and reaches the specified amount of the number of categories in the store. If the performance bond is less than the agreed amount, the seller should make up for it by depositing to its designated Alipay account within 15 days. When the performance guarantee deposit is less than half of the specified amount, AliExpress has the right to freeze the store's cash withdrawal function and take other restrictive measures; when the performance guarantee deposit amount is zero, AliExpress has the right to remove the store's products and take other restrictive measures. measure.
5.5.6 If the seller voluntarily closes the store or account, is cleared by AliExpress, or occurs in other platform rules, and there are no outstanding transactions within three consecutive months, any complaints, penalties or disputes (including But not limited to disputes or disputes with AliExpress, consumers, MYbank or other third parties), AliExpress will notify MYbank within ten (10) working days to return the balance of performance guarantee bond to the seller in the designated Alipay account.
ground rules
Chapter III Violations and Penalty Rules
Section 1 Violation Measures
Article 69 In order to protect the legitimate rights and interests of consumers, operators or DoliExpress, DoliExpress will take the following violation measures against members in accordance with the conditions stipulated in these rules during the period of member violation processing, until DoliExpress confirms that the risk is basically acceptable. Partial or complete release of control after control:
(1) Warning, which means that AliExpress reminds and warns sellers of misconduct verbally or in writing;
(2) Adjusting the search ranking, refers to adjusting the order of some or all of the products of the store in the search results;
(3) Blocking, refers to all the seller's products (including violating products and non-violating products), except that they can be seen in the seller's store, there will be no penalty measures for display on the front search page;
(4) Restricting the sending of intra-site messages, which means that AliExpress members are prohibited from sending intra-site messages.
(5) Deletion of comments means that the store rating will be deleted without scoring, and the comment content will be deleted.
(6) Restricting the release of commodities, which refers to the punishment measures prohibiting AliExpress members from releasing new commodities;
(7) Under the brand, refers to restricting or prohibiting the display of the brand's products on the platform;
(8) Commodities removed from the shelves, which refer to the punishment measures taken by AliExpress for removing member commodities from the shelves;
(9) Deleting a product, which refers to AliExpress's punishment for deleting a member's product;
(10) Restricting participation in marketing activities refers to restricting merchants from participating in marketing activities initiated or assisted by the platform;
(11) Closing business authority refers to closing the seller’s authority for a single business category/entire business category.
(12) Turn off the advance loan function, which means to disable the seller's use of the advance loan function.
(13) Frozen account, which refers to the punishment measures for removing all products for sale in the store and restricting the release of products;
(14) Freeze seller account funds (including but not limited to international Alipay account/AliExpress account) until the platform believes that the risk is controllable.
(15) Closing an account means freezing the account, and at the same time restricting the sending of in-site messages, stopping store access, and freezing the seller’s account funds for 180 days.
(16) While closing the account, the platform has the right to review and process the remaining orders of the seller according to the serious violations;
(17) Restricting sellers from selling to specific countries refers to penalties that restrict sellers from selling goods to specific countries.
(18) Deleting credit and sales, refers to deleting all or part of the store's credit points, and deleting the sales records of all or part of the store's products.
At the same time, in addition to the above-mentioned violation measures, if the seller violates relevant national laws and regulations or platform rules, directly or indirectly causing AliExpress to suffer any major losses, AliExpress has the right to require the seller to bear all the liability for losses, the above losses include but Not limited to the direct or indirect penalties imposed by any administrative department for the above-mentioned illegal acts of the sellers, the cost of remedial measures taken by AliExpress to ensure the reasonable rights of the platform, most sellers or buyers, AliExpress is judged to bear The liquidated damages or compensation to the third party, the refund, liquidated damages or compensation paid by AliExpress to the buyer on behalf of the seller, the lawyer fees paid by AliExpress, the necessary expenses to eliminate the impact, etc.
AliExpress will process its in-progress orders as follows:
1. The buyer has placed an order but has not paid for it: close the order;
2. Orders that have been paid by the buyer (under risk control review) but have not been shipped by the seller: close the order, and the order payment will be refunded to the buyer in full (Note: The platform determines whether the delivery is based on whether the seller has filled in and completed the order on the platform. provide the tracking number);
3. Orders that have been paid by the buyer (after passing the risk control review) but have not been delivered by the seller: the order is frozen, and the seller needs to provide proof of delivery and purchase (and some products need to provide relevant qualification certificates); if the seller cannot provide relevant certificates , close the order, and the order payment will be refunded to the buyer in full. If the seller provides relevant certificates, the order will be unfrozen, and the order will be allowed to proceed according to the normal transaction process; (Note: The platform determines whether the delivery is based on whether the seller has filled in and completed the order on the platform. provide the tracking number);
4. Orders that have been shipped by the seller without disputes: If the order is frozen, the seller needs to provide proof of delivery and purchase (and some products need to provide relevant qualification certificates); if the seller cannot provide relevant certificates, close the order, and the order payment will be fully paid. The amount will be refunded to the buyer. If the seller provides relevant certificates, the order will be unfrozen, allowing the order to proceed according to the normal transaction process;
5. Orders with disputes: sellers need to provide evidence within the appeal period limited by the AliExpress platform, and AliExpress will determine the disputes based on the evidence materials provided by the buyer and seller;
6. Orders that have been successfully traded but have not been released: the funds for the order payment are frozen, and the seller needs to provide proof of delivery and purchase (and some products need to provide relevant qualification certificates). If the seller cannot provide relevant certificates, the order payment will be refunded in full. buyer;
7. Other orders: If there are other orders, the AliExpress platform can handle it as appropriate, and requires the seller to provide relevant supporting materials before making a judgment;
8. If the member is suspected of registering or controlling the use of other accounts on the AliExpress platform at the same time, the above order processing methods are also applicable to the orders of these linked accounts.
Section 2 Classification and Handling of Violation Types
Article 70 The platform classifies violations according to the nature of violations into four sets of point systems: intellectual property prohibition and sales restrictions, transaction violations and others, commodity information quality violations, and serious intellectual property violations. The four sets of points are deducted, accumulated separately, and punished separately.
Article 71 Violations of prohibited and restricted sales of intellectual property rights include: general violations of intellectual property rights infringement, and illegal acts of publishing prohibited and restricted products; if the accumulated points reach 48 points, the account will be closed.
Article 72 Serious violations of intellectual property rights include: serious violations of intellectual property rights infringement; serious violations of intellectual property rights violations; those who have committed three violations of violations will close their accounts (those with particularly serious infringements will directly close their accounts)
Article 73 Trading violations and others include: trading violations and violations that are eliminated by other platforms; if the accumulated points reach 48 points, the account will be closed.
Article 74 Commodity information quality violations include: search cheating and other commodity publishing violations; if the accumulated points reach 12 points and multiples of 12 points, the account will be frozen for 7 days.
Article 75 Logic for clearing points: The points for each violation of the four sets of points are calculated according to the behavior year. The behavior year means that each deduction will be recorded for 365 days. For example, at 12:00 on February 1, 2013, 6 points have been deducted, and the 6 points will not be cleared until 12:00 on February 1, 2014.
Article 76 List of punishment nodes for the four points system of AliExpress:
| Violation Type | Violating Node | punish |
| Serious violation of intellectual property rights | first violation | Freeze (subject to the display of violation records) |
| second offense | Freeze (subject to the display of violation records) | |
| third offense | closure | |
| Intellectual property prohibition and sales restrictions | 2 minutes | warn |
| 6 points | Restricted product operation for 3 days | |
| 12 points | Freeze account for 7 days | |
| 24 points | Freeze account for 14 days | |
| 36 points | Freeze account for 30 days | |
| 48 points | closure | |
| Trading violations and others | 12 points | Freeze account for 7 days |
| 24 points | Freeze account for 14 days | |
| 36 points | Freeze account for 30 days | |
| 48 points | closure | |
| Product information quality violation | 12 points and multiples of 12 points | Freeze account for 7 days |
Article 77 If the member is suspected of registering or controlling the use of other accounts on the platform at the same time, AliExpress may freeze these accounts and cancel them at the same time.
Article 78 If the seller is in the process of closing the account or clearing the account due to violation of the rules of the platform, in order to protect the legitimate rights and interests of the buyer and the right holder, the platform will freeze the Alipay international account and AliExpress account of the seller at the same time. Six months; if the violation is particularly serious or serious, the platform has the right to decide to freeze for one or two years. In order to seriously disrupt the order of the platform and cause actual damage to the platform or other sellers, AliExpress has the right to freeze the Alipay international accounts and AliExpress accounts of such sellers until the platform believes that the damaged party has received reasonable compensation.
Article 79 During the freezing period, the seller cannot perform cash withdrawal and other fund operations for the Alipay international account/AliExpress account, and the funds in the Alipay international account/AliExpress account will also be frozen.
Article 80 During the freezing period, if the seller does not have any refund, compensation or other disputes, the platform will return the funds (if any) in the Alipay international account to the seller after the freezing period expires, and the Alipay international account will be closed at the same time.
Article 81 During the freezing period, if the seller has the obligation to refund or pay due to disputes, bank refusal or other reasons, the platform has the right to refund and pay the funds in the seller's Alipay international account/AliExpress account accordingly. Operation: When the freezing period expires, the platform will return the balance of funds (if any) in the Alipay international account/AliExpress account to the seller, and the Alipay international account/AliExpress account will be closed at the same time.
Section 3 and Four Types of Violations and Penalties
Intellectual property prohibition and sales restrictions
Article 82 Violations of intellectual property prohibition and sales restrictions
For details, please refer to: AliExpress Intellectual Property Rules and "List of Prohibited and Prohibited Information on AliExpress" for details.
Serious violation of intellectual property rights
Article 83 Serious violation of intellectual property rights
See: AliExpress Intellectual Property Rules
Trading violations and others
Article 84 Trading violations
(1) Order Internet Rate Rules: Click to view the "Announcement on the Effective Announcement of AliExpress Order Internet Rate Rules"
(2) Fake delivery: Click to view the "Fake Delivery" Rules of AliExpress
(3) Seriously incorrect version: Click to view the "AliExpress "Seriously Incorrect Version" Rules"
(4) Malicious harassment: Click to view the AliExpress "Malicious Harassment" Rules
(5) Illegal profit: Click to view the AliExpress "Illegal Profit" Rules
(6) Seriously disrupting the order of the platform: Click to view the AliExpress "Seriously Disturbing the Order of the Platform" Rules
(7) Unfair competition: Click to view AliExpress's "unfair competition" penalty rules
(8) Breach of commitment: Click to view AliExpress's "Breach of Commitment" penalty rules
(9) Inducing early receipt of goods: Click to view AliExpress's penalty rules for "inducing early receipt of goods"
(10) Guiding offline transactions: Click to view AliExpress’s penalty rules for “guiding offline transactions”
(11) Stores with serious malicious and ultra-low prices: Click to view AliExpress’s penalty rules for “Seriously malicious and ultra-low prices in stores”
(12) Falsification of qualification certificates or appeal materials: sellers need to ensure that the qualification certificates or appeal materials provided are true and legal. Tongtong has the right to punish the seller's account, or even close the account and clear it.
(13) Other improper business practices that AliExpress believes violates these rules, disrupts market order, and infringes upon the legal rights of consumers or other sellers. AliExpress reserves the right to announce or inform to add or modify other violations within a reasonable period of time.
(14) AliExpress "leaving other people's information" rules: Click to view AliExpress "leaving other people's information" rules
(15) AliExpress "do not sell" rules: Click to view AliExpress "do not sell" rules
(16) AliExpress "Illegal Profit" Rules: Click to view AliExpress's "Illegal Profit" Rules
(17) AliExpress "credit and sales speculation" rules: click to view AliExpress "credit and sales speculation" rules
Article 85 Others
1. Unjust profit
Improper profit-seeking refers to the behavior of members using improper means to seek benefits, including:
(1) Provide property, consumption, hospitality or business opportunities to AliExpress staff and/or their affiliates;
(2) Members seeking illegitimate benefits from AliExpress staff through other means.
If a member makes illegal profits, whether or not he obtains benefits, the member's store and its affiliated stores will be permanently closed, and AliExpress will never provide or accept any products or services provided by it; In the course of the services provided by the websites (including but not limited to Alibaba China Station, International Station, Taobao.com, Tmall website, etc.), there are violations of the above-mentioned website's illegal profit-making clauses or other acts involving dishonesty and the above-mentioned websites are closed. account, AliExpress has the right to perform the same operation on the account on the AliExpress website owned or actually controlled by the member.
The operation service provider who implements illegal profit-seeking behavior, AliExpress will never provide or accept any products or services provided by it, and other stores operated by the operation service provider should also be notified by AliExpress on the day Within three months from the start of self-operation or replacement of operating service providers, AliExpress will supervise the relevant stores until the implementation is completed.
If a member who commits an illegal profit-seeking act has truthfully and actively reported and/or truthfully and actively reported the situation, AliExpress will give lenient or reduced measures as appropriate.
From the date of the investigation of the member's improper profit, AliExpress will restrict the member store and its affiliated stores from participating in AliExpress marketing activities until the end of the investigation.
If the member has clearly expressed the intention of improper profit-seeking to AliExpress staff and/or its affiliates, or has begun to carry out improper profit-seeking behavior, but fails due to reasons other than the member's will, the member's store will be permanently closed.
Any of the following circumstances shall be regarded as an unjust profit-seeking act:
(1) If the merchant is an AliExpress staff member, the member's store will be closed directly;
(2) If the merchant is an affiliate of the AliExpress staff and the AliExpress staff did not make a truthful declaration in accordance with the "Alibaba Group Code of Business Conduct" and the AliExpress staff took advantage of the convenience of the position, the member's membership was directly closed. shop;
2. Improper Marketing Behavior
Sellers should conduct marketing in a legal, compliant and reasonable manner. Without the prior consent of the buyer, the seller shall not reach the buyer by disturbing the buyer, including but not limited to sending emails, making phone calls, sending text messages for marketing purposes, and contacting the buyer through the system services provided by the AliExpress platform.
Product information quality violation
Article 86. Commodity information quality violations
(1) Search Cheating Click to view: "Search Cheating Case Analysis and Punishment Rules"
(2) Embezzlement of business pictures Click to view: "Regulations on Embezzlement of Merchant Pictures"
(3) Complaints about misappropriation of watermark images by merchants
The seller improperly uses other people's watermarks, etc., or the product information published by the seller or other information used in the published product information or used store names, domain names, etc., causing consumers to misunderstand and confuse consumers; 6 points will be deducted per time , no points will be deducted for the first complaint; the first complaint will be counted once within 5 days; if there are multiple complaints within the following day, one point will be deducted. The time is subject to the closing time of the complaint.
(4) Rules for the release of non-contracted goods Click to view: "Rules for the Release of Non-contracted Goods"
(5) Leave contact information or advertise products
Contact information, such as email, WeChat, mobile phone number, QQ, MSN, SKYPE, etc., is prohibited in any field or picture; if it is for the purpose of promoting stores or products, the posting is of an advertising nature (including but not limited to product titles, pictures, In the detailed description information, there are contact information or non-AliExpress third-party links, etc.) information to attract buyers to visit, but the product description in the information is unknown or there is no actual product, and non-AliExpress platform is prohibited in any description. website link.
If there is contact information or advertised products, the platform has the right to return or delete the product information. If there is too much or repeated violations of illegal product information, the AliExpress platform will reserve the right to deduct points and direct account penalties depending on the circumstances of the violation.
(6) Other improper publishing behaviors
1. Falsely posting commodities, that is, posting commodities for trading other commodities or for other purposes, covering up real violations or illegal transactions in a way that conforms to or similar to platform requirements, including but not limited to:
1) By posting or displaying products on any third-party platform or application (such as: Facebook, Whatsapp, Vkontakt), but setting other product links on the platform to jump to AliExpress products, use the product to complete the transaction ( According to AliExpress's tracking tool);
2) On the platform, including but not limited to the product message area, chatting with buyers, or by email, telephone, etc., leave off-site contact information and other product advertisements to platform buyers to guide buyers in other third parties. The platform or application conducts illegal or illegal transactions. The above contact information includes but is not limited to facebook account and internal letter, Whatsapp, Google, telephone, email, etc.
3) Describing products with unconventional quantity units, styles, models or other information or attributes is enough to mislead normal consumers. It is not possible to understand product information based on general social cognition. (subject to the platform's independent judgment). The above-mentioned unconventional announcements include, but are not limited to, the price of shoes in the seller's store is the same as that of socks, which is significantly lower than the average price, the product has no information or is very simple, and there is no communication between buyers and sellers but a large number of transactions;
4) By editing key attributes such as product category, brand, model, etc. to imply another product, it is impossible for normal consumers to make judgments or choices, which is enough to mislead normal consumers. If it is judged that there are violations or suspected violations of the law such as selling fakes (subject to the platform's independent judgment), the above-mentioned irregular releases include, but are not limited to, marking all shoe sizes in non-shoes products, and marking colors, sizes, and materials in the supplementary shipping link. properties, etc.
5) There are other irregular and abnormal information, and the platform has reason to believe that the seller has violated or suspected illegal publishing behavior such as selling fakes (subject to the platform's independent judgment).
2. Avoid platform rules. Refers to the release of products that deliberately evade the SKU setting rules of AliExpress products or to hide, block, or obscure the release of product-related information.
3. There are offensive, blasphemous, false and other illegal or unethical text and pictures in the product, store title and description, or the information content is irrelevant to the published product or has inducing or other inappropriate language, like:
1) Publish Chinese information;
2) Violation of industry release norms
3) The information type is set incorrectly: for example, the purchase and sales information are confused;
4) Non-commercial information: such as simple factory, workshop display, job search, marriage application, complaint, medical treatment, etc.;
5) Improper use of third-party software to publish products.
6) Other behaviors that are improperly published through false and malicious evasion
4. Other behaviors that violate industry publishing rules.
For the above other improper publishing behaviors, the platform has the right to impose any or all of the following penalties according to the severity of the violation:
1) Return or delete a single or all related product postings;
2) If there is too much illegal information, repeated illegal information or the published illegal information is of bad nature (including but not limited to causing a large number of complaints and harming the interests of buyers), 6-12 points will be deducted per time, and/or directly suspended or Closing accounts, and/or freezing store withdrawals;
3) AliExpress has the right to close the order for illegal orders that violate the product release specifications of a specific industry; if the seller releases in violation of regulations, but the buyer has paid, the platform has the right to punish the seller to refund the buyer in full (regardless of the logistics status)
4) or other penalties stipulated by industry-issued rules.
Section 4 Liquidated Damages
Article 87 If the seller has deposited a security deposit, AliExpress has the right to deduct the corresponding amount from your security deposit in the event of the following paragraph 3):
Violation Type | Violation scene | Liquidated damages and other penalties |
Violation of points | Accumulated 2 times due to serious violation of intellectual property rights | 3000 RMB |
24 points are deducted due to intellectual property bans and sales violations | 3000 RMB | |
A total of 36 points have been deducted due to intellectual property bans and sales violations | 5000 RMB | |
Points will be deducted due to product information quality violations, every 12 points will be deducted | 500 RMB | |
Those who have been deducted 48 points or directly closed their accounts due to violations of intellectual property prohibition and sales restrictions, transaction violations and others, or serious violations of intellectual property rights | If the seller applies the security deposit system in Article 17-1, the amount of liquidated damages is the amount of the security deposit; if the seller applies the performance guarantee system in Article 17-2, the amount of liquidated damages is the amount of the performance guarantee security deposit. | |
Violation of false shipping rules | 2 points will be deducted for each general violation that constitutes a false shipment rule | 500 RMB |
12 points will be deducted for each serious violation of the false shipping rules | 1000 RMB | |
Violating the no-sell rule | 2 points will be deducted for general violations that constitute the rule of closing and not selling | 500 RMB |
12 points will be deducted for serious violations of the "No Sell" rule | 1000 RMB |
Article 88 In order to avoid ambiguity, if the seller constitutes multiple default scenarios specified in Article 87, AliExpress has the right to take restrictive measures against the seller according to each default scenario.
Article 89 If the balance of the deposit is insufficient, causing AliExpress to be unable to deduct the corresponding amount of liquidated damages, the seller shall pay the shortfall to AliExpress. If MYbank only pays part of the liquidated damages to the platform, the seller should pay the shortfall to AliExpress.
Article 90 If the seller's behavior causes more actual damage to the platform, the platform has the right to continue to recover from the seller until all losses are made up.
ground rules
Chapter IV Supplementary Provisions
Article 87 Others
(1) Unless otherwise specified, the days and months in these rules refer to natural days and natural months.
(2) If there is a conflict between the basic rules and the investment promotion rules, the basic rules shall prevail; if the basic rules conflict with the "Industry Rules", "Marketing Rules", "Intellectual Property Rules", "Prohibition and Restriction Rules", the future whichever shall prevail.
Industry Standard
Announcement of AliExpress 3D Printer Commodity Release Specifications
Qualification requirements for some categories in 2019
Adult Products/Sex Toys Industry Standard
3C digital accessories industry standard
Announcement on the Specifications for the Use of Xiaomi Series Brands on the AliExpress Platform
Intellectual Property Rules
Prohibition and Restriction Rules
List of Prohibited and Restricted Information on AliExpress
List of Prohibited and Restricted Information on AliExpress
(Version time: February 4, 2021)
A detailed list of requirements for restricted goods on AliExpress
Marketing Rules
In order to promote the growth of sellers and increase more trading opportunities, sellers should abide by the following rules when the platform regularly or irregularly organizes sellers' promotions and sellers' own promotions.
Article 1 The seller's transactions on the AliExpress platform must meet the following conditions before he has the right to apply to join the promotion activities organized by the platform:
(1) Sellers and commodities with transaction records must meet the following conditions:
1. The store's favorable rate is >=92%;
2. The DSR description score of the products in the store>=4.5
3. The dispute rate of the wrong version of the goods in the store is less than 8%;
4. The 5-day Internet access rate of the products in the store is >80%;
5. The merchant has no integrity management problems, no fraudulent consumer or any other behavior that damages the rights and interests of consumers, no cheating, fraud, etc. to obtain platform protection policies or other rights and interests, or any disrupting AliExpress The behavior of the platform operating order;
6. Other conditions set by the AliExpress platform for specific promotions.
Remarks: The above-mentioned store "review rate", "incorrect goods dispute rate", "DSR description score" of products, "7-day Internet access rate" requirements are not fixed values, and the platform has the right to use different categories, specific activities or In the event of force majeure, appropriate adjustments will be made.
(2) Sellers without transaction records: The AliExpress platform will formulate specific seller access standards based on actual activity needs and product characteristics;
Article 2 Sellers should abide by national laws, regulations, policies and AliExpress rules in promotional activities, and must not be suspected of damaging the legitimate rights and interests of consumers, AliExpress and any third party, or engage in any suspected violation of relevant laws and regulations. , unable to participate in platform marketing activities, types include but are not limited to:
1. Serious infringement of intellectual property rights twice or more;
2. 18 points or above for individual violation of intellectual property rights;
3. Prohibited and restricted sales of 18 points or more for individual violations;
4. A total of 24 points or more will be deducted for trading violations;
Article 3 If the seller has violated the rules in the promotion activities, the AliExpress platform has the right to prohibit or restrict the seller from participating in various activities on the platform according to the violations. If the circumstances are serious, the AliExpress platform has the right to freeze or close the seller's account. or take other restrictive measures. The specific provisions are as follows:
For the violations of sellers in platform activities and sellers' self-promotional activities, AliExpress has the right to deal with violations according to the details of the activities or specific circumstances.
Article 4 If the seller's behavior in the promotional activities violates other provisions of these rules or other website rules, it will be punished according to the corresponding rules.
Article 5 AliExpress reserves the right to change the rules of promotions and issue one-line rules according to specific promotions.
Article 6 The seller is unable to participate in the promotional activities due to some force majeure factors (such as earthquakes, floods), etc. If the situation is true, the platform will take special measures according to the situation.
Article 7 Specific marketing activities, including but not limited to regular or irregular marketing activities, marketing activities held by specific venues and channels, or marketing activities mainly aimed at consumers in a certain country or market, merchants and products should also meet other requirements , including but not limited to business conditions, business scale, dispute rate, complaint rate, favorable rate, commodity sales, inventory quantity, discount requirements, free shipping, etc.
Investment Rules
2019 Seller (China) Investment Rules
2018 Seller (China) Investment Rules
2019 AliExpress Merchant Service Agreement
AliExpress Merchant Service Agreement (current running version)
logistics rules
Community Code (Chinese version)
Seller Protection Policy
In the event of a sudden force majeure event during the transaction (such as the large-scale strike in Brazil in May 2014), the platform will, according to the specific circumstances of the force majeure event:
1. Whether the order for "do not sell" or "dispute filing" caused by the event is Taking into account relevant indicators for comprehensive judgment, the specific judgment and scope are subject to the announcement of the platform.
2. Corresponding adjustments will be made in the dispute resolution rules and time limit. The specific judgment and time are subject to the platform announcement.
country-specific rules
Announcement on Turkey Shangqing DDP Plan Agreement and Launch
CE and other general EU export requirements
- CE certification body related
- AliExpress's notice on opening the EU CE qualification submission
- EU CE certification attribute required notice
- Summary of export notices and control announcements for industries involved in CE compliance
- AliExpress's Compliance Announcement on EU Market Surveillance Regulations
Rules public announcement
About the country-specific ban and sales restrictions related to overseas epidemics
About the country-specific ban and sales restrictions related to overseas epidemics
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