AliExpress platform rules (seller rules)
Update time: 2021-12-31
Before applying for becoming an AliExpress seller and opening the business permission of AliExpress-related categories (hereinafter referred to as "category"), you should carefully read and abide by all the contents of this agreement. Please read carefully and fully understand the contents of each clause, especially those highlighted in bold and underscores, including but not limited to clauses exempting or limiting AliExpress liability, clauses restricting your rights, dispute resolution, jurisdiction and applicable to the law, etc.
If you have any questions about the terms of this agreement, please inquire through AliExpress customer service channels, and AliExpress will explain the terms to you. If you do not agree with any content of this agreement, or you can't accurately understand AliExpress's interpretation of the terms, please do not take any follow-up action. Otherwise, it means that the legal entity corresponding to the AliExpress account you use has accepted the terms and conditions described below and agrees to be bound by this agreement.
AliExpress Merchant Service Agreement
Entry into force: January 1, 2022
This agreement is composed of seller users (hereinafter referred to as "Party A", "Seller" or "you"), Hangzhou Alibaba Advertising Co., Ltd. (hereinafter referred to as "Party B"), Alibaba (China) Network Technology Co., Ltd., Alibaba., Alibaba.com Sin that provides platform technical services. gapore E-Commerce Private Limited (hereinafter referred to as "Party C", Party B and Party C are also collectively referred to as "We" or " AliExpress") was concluded.
Article 1 Background of the Covenant
1.1 In order to standardize the seller's business behavior for various purposes when entering the category and accept AliExpress services, clarify the seller's rights and obligations, create a standardized and orderly transaction order, and protect the legitimate rights and interests of sellers and buyers, both parties shall jointly abide by this agreement.
1.2 In addition to this agreement, you shall also abide by the Alibaba.com Free Membership Agreement, Alibaba.com Transaction Service Agre signed at the time of account registration.Agreements such as ement, Terms of Use and AliExpress Privacy Policy (hereinafter collectively referred to as the "platform User Agreement").
Article 2 Definition
2.1 AliExpress platform: refers to an e-commerce platform jointly provided by AliExpress and its affiliates to provide Internet information services and related software and technical support at www.aliexpress.com.
2.2 Category: refers to the division of AliExpress platform into different business categories (including special categories) according to the needs of operation and risk control. Each category (including special category) implements investment promotion and access according to their respective operation strategies and brand positioning. The specific investment rules announced by AliExpress platform shall prevail. Independent investment promotion and access are implemented in all business categories.
2.3 Category services/services: refers to AliExpress providing Internet information release services and related technical services for you to carry out business activities in various items on AliExpress platform in accordance with the platform user agreement and this agreement. Among them, Party B provides you with technical services related to Internet information services; Party C and AliExpress affiliates provide you with transaction-related technical services.
2.4 Service opening: refers to the process of AliExpress allowing sellers to publish goods in different categories, use category services, and notify sellers after approval.
2.5 Market management measures: refers to AliExpress's actions for sellers' breach of contract in order to maintain the orderly operation of the AliExpress market include but are not limited to removing goods from shelves to delete goods, restricting commodity release permissions, temporarily suspending category services, clearing, freezing accounts, closing accounts, and instructing Alipay to pay international payments to sellers. Baobao account takes restrictive measures and other measures.
2.6 Clearance process: refers to the seller's immediate entry into the clearance process upon the seller's application, AliExpress's decision or other co-termination conditions. AliExpress will terminate its category services and take corresponding market management measures. The seller must complete the corresponding obligations and matters in accordance with the provisions of this agreement or relevant rules; The clearance process is divided into category clearance and platform clearance.
2.7 Electronic Commerce Law: refers to the Electronic Commerce Law of the People's Republic of China, which came into force on January 1, 2019, and its revised version from time to time.
2.8 "Measures for the Supervision and Administration of Online Transactions": refers to the Measures for the Supervision and Administration of Online Transactions (Order No. 37 of the State Administration of Market Supervision and Administration) issued by the State Administration of Market Supervision and effective May 1, 2021, and its revised version from time to time.
Article 3 Entry into force and scope of application of the agreement
3.1 You voluntarily apply to join AliExpress platform to engage in cross-border trade services. AliExpress provides you with category services in accordance with the provisions of this agreement.
3.2 By clicking to confirm or otherwise choosing to accept this agreement through the web page, including but not limited to not clicking to confirm this agreement but joining AliExpress category, using category services (such as publishing goods, signing up for platform marketing activities, concluding online transactions, etc.), means that you agree to accept all the agreements of this agreement. Content.
3.3 This agreement includes the text and attachments of the agreement, AliExpress Platform Rules ("Platform Rules") (link: https://sell.aliexpress.com/zh/__pc/rule_detail.htm), all AliExpress Various rules, announcements, etc. that have been published or may be published in the future (hereinafter collectively referred to as "this agreement"). This agreement is binding as an integral part and supplement to the legal relationship between AliExpress and the seller.
3.4 AliExpress has the right to update and modify this agreement from time to time according to the needs of platform operation. If there is any change, AliExpress will notify you by website publicity, in-station letter or email. After the publication of the modified agreement, it will take effect after a reasonable period of time stipulated in accordance with the law and become part of this agreement, which is binding on you. If you do not agree to the relevant changes, you should immediately stop using the category service; if you continue to use the category service, you shall be deemed to have no objection to the modified agreement and agree to abide by it.
3.5 You understand and agree that signing this agreement does not necessarily mean that you must be approved to open a seller category service. AliExpress will conduct a comprehensive review according to your operational ability, service quality, commodity quality and brand attributes. Whether to open the service or not is subject to AliExpress notice or specific opening relevant permissions.
3.6 This agreement shall take effect as of the date of your signature.
Article 4 Opening and Duration of Category Services
4.1 Category services shall be opened within fifteen (15) working days after the following conditions are met:
4.1.1 The seller signs the platform user agreement and registers as an AliExpress member;
4.1.2 The seller agrees to accept this agreement;
4.1.3 The seller truthfully submitted relevant information and materials according to the requirements of different categories, and were approved;
4.1.4 When signing this agreement, the seller shall have deposited a deposit in accordance with Section 5.1 or provided a performance guarantee in accordance with Section 5.2; and
4.1.5 AliExpress sends a service opening notice to the seller.
4.2 AliExpress has the right to independently decide whether to review and approve your category service application according to comprehensive factors such as platform operation, industry development, consumer interests, etc. You agree that AliExpress's relevant judgment base is AliExpress's trade secret, so AliExpress does not need to explain the reasons for rejecting your application, nor is it liable. As one of the possible circumstances, if the platform identifies you or your actual controller, related party and related party actual controllers according to the characteristics of various information provided or independently identified by the seller, and has maliciously sold fraud, credit speculation, qualification fraud, and long-term sales due to other services of the platform, or other services under Alibaba AliExpress has the right to prohibit sellers from accessing the platform and refuse to you if selling inferior goods, the average score of DSR goods, low store dispute rate, low praise rate seriously affecting consumers, or has been punished for specific serious violations through malicious complaints or other acts, or serious cases that seriously endanger the safety of transactions occur, AliExpress has the right to prohibit sellers from entering the platform and refuse to you. Open category services.
Article 5 Bond or Performance Guarantee Bond
5.1 margin
5.1.1 In order to ensure that the seller abides by the platform user agreement, the seller agreement and platform rules, maintain the healthy competition of the platform, and protect the interests of consumers, the seller agrees to deposit a sum of money in Alipay designated by the seller for each store opened and according to the category of entry (operation category), and be frozen by Alipay as Performance bond of platform user agreement, this seller agreement and platform rules ("margin").
Both parties agree that this agreement is a margin pledge agreement. From the time the deposit paid by the seller is frozen by Alipay, the pledge deposit will be delivered.
If the seller's store is stationed in multiple categories (business category), and if there is no other provisions in the platform rules, the seller shall pay the highest amount of deposit in multiple categories (business category) for the store. The specific amount of various items of deposit shall be stipulated by the platform rules.
5.1.2 AliExpress is entitled to deduct the corresponding amount from the deposit if:
1) According to the platform rules and platform user agreements, if the seller should pay liquidated damages to AliExpress, AliExpress has the right to claim liquidated damages;
2) If the seller violates applicable laws and regulations, platform rules, platform user agreements and/or seller-buyer-buyer agreements, the seller shall refund the purchase price or pay compensation to the buyer, and the seller fails to refund or compensate within a reasonable time, including but not limited to the buyer due to order disputes. The buyer applies for a refund without reason and meets Platform rules, etc., AliExpress has the right to claim the relevant compensation amount;
3) The seller violates applicable laws and regulations, platform rules, platform user agreements and/or the seller's agreement with AliExpress, directly or indirectly causing AliExpress losses (including cross-default compensation, administrative punishment, judgment infringement, goodwill damage, etc.), and the seller shall compensate AliExpress for losses or pay liquidated damages. AliExpress has the right to claim related losses; and
4) Other platform rules and platform user agreements.
5) After AliExpress deducts the deposit, it will notify the seller of the reason for deduction and the amount of deduction by means of in-station letters, backstage merchant Kanban display, etc.
5.1.3 The deposit shall be deposited before the service authority of each category is opened.
If the amount of the deposit is less than the specified amount, the seller shall make up for it by depositing it to its enterprise's Alipay account within 15 days. If the deposit is less than a certain amount, AliExpress has the right to take restrictive measures against the seller, including but not limited to restricting the withdrawal function, removal of store goods, termination of category services, and termination of this agreement. The above amount is agreed by the platform rules.
5.1.4 If you voluntarily close your store or account, are cleared by AliExpress, or there is a termination stipulated in other platform rules, and there are no outstanding transactions, any unprocessed complaints, penalties or disputes (including but not limited to disputes with AliExpress, consumers or other third parties or In case of dispute, AliExpress will notify Alipay subject ("Alipay") within thirty (30) natural days to release the balance of the deposit to your enterprise Alipay account.
5.1.5 The seller authorizes Alipay to freeze the agreed deposit funds in the seller's enterprise Alipay account, and returns the deposit balance to the seller in accordance with the notice of Article 5.1.4.
5.1.6 The deposit is used to guarantee the seller's performance of the purpose without interest. The seller has no right to claim any fruits of the margin from the platform or Alipay during the margin freeze.
5.2 Performance Guarantee
5.2.1 In order to protect the interests of consumers and enhance the seller's business experience, the seller who has passed the examination will receive the guarantee service provided by Zhejiang MYbank Co., Ltd. (hereinafter referred to as "Yeshang Bank") for free. Under the guarantee service, MYbank, as the guarantor, is the seller according to the platform user. Agreements, seller agreements and platform rules provide guarantees to AliExpress ("performance guarantee") for AliExpress's business behavior, so the seller agrees to sign the Margin Pledge Agreement of MYbank Performance Guarantee Service Agreement ("Complement Guarantee Agreement") with MYbank, https://sell.al iexpress.com/zh/__pc/HzFSeGjp6X.htm). The upper limit of performance guarantee is stipulated in the Performance Guarantee Agreement.
5.2.2 In order to enjoy the performance guarantee, the seller undertakes to strictly abide by the platform user agreement, seller agreement and platform rules. If MYbank fulfills its guarantee obligations to AliExpress platform, MYbank has the right to recover according to law, and the seller will provide complete compensation to MYbank.
5.2.3 In order to enjoy the performance guarantee, according to the Performance Guarantee Agreement, the seller shall pay a fixed amount of deposit to MYbank ("performance guarantee deposit"). The amount of the performance guarantee deposit varies according to the entry category (business category) and is paid by the store, which is specified in the Performance Guarantee Agreement and the Platform Rules. The performance guarantee deposit shall be deposited by the seller through Alipay designated by the seller. After deposit, Alipay shall transfer to MYbank in accordance with this agreement. For clarification, if the seller's store is stationed in multiple categories (business category), and if there is no other provision, the seller should pay the highest performance guarantee deposit in multiple categories (business category).
5.2.4 AliExpress has the right to require the seller or MYbank to perform relevant responsibilities to AliExpress ("performance guarantee payment") if:
1) According to the platform rules and platform user agreements, if the seller should pay liquidated damages to AliExpress, AliExpress has the right to claim liquidated damages from the seller or MYbank;
2) If the seller violates applicable laws and regulations, platform rules, platform user agreements and/or seller-buyer-buyer agreements, the seller shall refund the purchase price or pay compensation to the buyer, and the seller fails to refund or compensate within a reasonable time, including but not limited to the buyer due to order disputes. The buyer applies for a refund without reason and meets Platform rules, etc., AliExpress has the right to claim the relevant compensation amount from the seller or MYbank;
3) The seller violates applicable laws and regulations, platform rules, platform user agreements and/or the seller's agreement with AliExpress, directly or indirectly causing AliExpress losses (including cross-default compensation, administrative punishment, judgment infringement, goodwill damage, etc.), and the seller shall compensate AliExpress for losses or pay liquidated damages. AliExpress has the right to claim relevant losses from sellers or MYbank; and
4) Other platform rules and platform user agreements.
5.2.5 After performing the guarantee liability, MYbank has the right to deduct the payment made to AliExpress from the performance guarantee deposit. After AliExpress deducts the deposit, it will notify the seller of the reason for deduction and the amount of deduction by means of in-station letters, backstage merchant Kanban display, etc.
5.2.6 If the performance guarantee deposit is less than the agreed amount, the seller shall make up for it by binding Alipay account within 15 days. If the performance guarantee deposit is less than a certain amount, AliExpress has the right to take restrictive measures against the seller, including but not limited to restricting the withdrawal function, removal of store goods from shelves, termination of category services, and termination of this agreement. The above amount threshold is agreed by the platform rules.
5.2.7 If the seller voluntarily closes the store or account, is cleared by AliExpress or there are circumstances stipulated in other platform rules, and there are no outstanding transactions, any outstanding complaints, penalties or disputes (including but not limited to AliExpress, consumers, MYbank or other third parties) for three consecutive months. In case of dispute or dispute), AliExpress will notify MYbank to return the balance of the performance guarantee deposit to the seller's enterprise Alipay account within thirty (30) calendar days.
5.2.8 The performance guarantee deposit guarantees the seller's performance for the purpose without interest. The seller has no right to claim any fruits from the platform, MYbank or Alipay during the freezing period of the performance guarantee deposit.
5.2.9 If the seller has frozen the deposit in accordance with Article 5.1 before passing the audit and needs to pay the performance guarantee deposit to MYbank, the seller agrees and authorizes Alipay to unfreeze the balance of the deposit and transfer it to MYbank as a performance guarantee deposit. If the balance of the deposit is less than the performance guarantee deposit, the seller shall make up in accordance with Section 5.2.6.
Article 6 Commissions and other service fees
6.1 commission
6.1.1 Party C shall provide transaction technical services for sellers and buyers' online transactions in accordance with the platform user agreement. For this reason, technical service fees ("commission") will be charged on the seller's transactions reached proportionately or otherwise agreed according to the published charging standards. The specific commission and collection shall be confirmed by Party C and you in accordance with the platform user agreement. (especially the transaction service agreement), in which the transaction technical service fee commission related to other user orders is charged by Party B, and the transaction commission related to the user order in the Russian station market will be charged by Party B on its behalf. The above-mentioned Russian station market refers to Russia, Azerbaijan, Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Moldova, Turkmenistan, Tajikistan and Uzbekistan.
6.1.2 You know and agree that AliExpress or Alipay has no control over products or services paid through our trading services, nor do they assume any responsibility. We cannot ensure that the buyer or seller of the transaction with you will actually complete the transaction, nor can we guarantee that the products or services paid through our transaction services are flawless.
6.1.3 You acknowledge and agree that you shall be responsible for and pay the above-mentioned commissions and other service fees. Unless otherwise stated, the commissions and other service fees you actually pay do not include any taxes that may be levied by government agencies. If you need to pay taxes and fees in accordance with relevant laws and regulations, the amount you payable needs to increase the above taxes and fees to ensure that AliExpress receives the full amount. " Taxes and fees include all federal, state, regional, county, municipal, local or foreign taxes and fees, including but not limited to sales tax, use tax, license tax, consumption tax, goods and services tax, value-added tax, stamp duty or transfer tax, export tax, import tax, surcharge, approval tax, customs duties, fees, and may be levied. , approved, assessed or withheld taxes or fees of any nature and all interest, fines, fines or other additional expenses.
6.2 Other service fees
6.2.1 When the buyer pays in currencies that are not quoted by the seller, AliExpress converts into the buyer's payment currency at the exchange rate. At the same time, it may appropriately adjust the sales price of the buyer's payment currency of the optimized goods through technical means to facilitate the transaction (which may fluctuate slightly up or down). Your collection and commission based on commodity quotations will not change any. You know and agree that this technical adjustment is made and the goods are published and sold by the price adjustment, and you agree that the difference surplus caused by adjusting and optimizing the seller's payment of the currency sales price will be charged as a technical service fee by the platform. The specific technical service fee is stipulated in the Platform Rules. The platform reserves the right to adjust specific technical service fees from time to time. Conversely, AliExpress will subsidize the seller free of charge to ensure that the seller will not lose money due to adjusting and optimizing the difference subsidy caused by the buyer's payment price. You know and agree that AliExpress does not guarantee that its technical means to adjust and optimize the sales price of goods are flawless.
6.3 AliExpress's related parties reserve the right to increase, cancel or modify any commissions and other service fees after a reasonable period of time after publicity according to the relevant technical services provided.
6.4 In order to ensure the safety of funds, reduce the loss of exchange. You grant AliExpress the right to update the local currency code of the merchant store at any time at its own discretion, and require you to provide the product price in the currency corresponding to its local currency code. Accordingly, the settlement of marketing, reverse and other related expenses incurred by your account will be adjusted consistently according to the local currency code.
Article 7 AliExpress Obligations and Platform Control
7.1 AliExpress is obligated to maintain the normal operation of various items of services in existing technology, so that merchants can smoothly carry out their business activities in the categories they join. However, AliExpress can only provide technical services on the basis of "goodwill", "existing technology", "providable state" and "no guarantee of flawlessness", and AliExpress does not make any statement or guarantee of trading services that is always timely, error-free, uninterrupted or fault-free, nor is it responsible for such problems.
7.2 In accordance with the Electronic Commerce Law and relevant laws and regulations, you shall submit your identity, address, contact information, administrative license and other real information to AliExpress. AliExpress has the right to verify the authenticity of the information you provide. AliExpress reserves the right to display, verify, inspect or inquire about your market subject registration information, tax registration information and other relevant information. At the same time, you agree that when the tax authorities request to inquire about your tax-related information in accordance with the law, the platform has the right to send relevant data to the relevant government supervision in accordance with the way prescribed by law. Management department. If AliExpress believes that your market subject registration information, tax registration and other relevant information do not conform to relevant laws and regulations according to its own judgment, it has the right to require you to amend within a reasonable period of time; if you cannot correct within a reasonable period of time, AliExpress has the right to remove or delete store goods, suspend your category permissions, freeze or close. Store, and/or stop providing you with all services.
7.3 If the seller violates this agreement or the platform user agreement, or AliExpress has reason to suspect that any act or operation that the seller engages in or may engage in will violate this agreement or platform user agreement, and such violations will harm the interests of the buyer or platform, AliExpress has the right to account number, store and other AliExpress under its actual control. Implement market management measures through the account. Specific market management measures include but are not limited to warnings, deductions, suspension (freezing) or suspension (allimit) category services, freezing transaction services under the seller's account, etc.
7.4 In addition to the existing platform rules, AliExpress has the right to formulate and revise rules and regulations such as business management norms for various items from time to time to maintain the normal operation of various purposes. AliExpress shall make public information before the above rules take effect or change, and before a reasonable time limit. If you do not agree with the relevant rules or adjustments, you should immediately stop using the category service during the publicity period.
7.5 Types and quantities of commodities that can be published under various items. AliExpress should make public announcements before making such adjustments and within a reasonable time limit. If you do not agree with the relevant adjustments, you should immediately stop using the category service during the publicity period.
7.6 You understand that AliExpress cannot and will not review the seller's trading behavior on the AliExpress platform and other matters related to the transaction in advance. However, if AliExpress has reason to suspect that the seller is engaged in or may engage in any act that violates this agreement or platform user agreement or harms the interests of the buyer or AliExpress in the course of the transaction, AliExpress has the right to review and request the seller to provide corresponding supporting materials, and the seller shall cooperate reasonably. If the seller is unable or refuses to provide supporting materials, AliExpress has the right to implement market management measures on the seller's account, store and other AliExpress accounts under its actual control, including but not limited to warning, deduction of points, suspension (freezing) or stop (permission) category services, freezing transaction services under the seller's account, and freezing accounts. The account balance is punishable until the order dispute is over or the store is closed.
7.7 In order to protect the trading order of the platform and the interests of consumers, AliExpress has the right to check whether the goods sold (or will be sold) by the seller have a legitimate source of purchase and whether they are genuine goods from time to time, including requiring the sellers to provide corresponding vouchers, inspecting relevant goods in a prominent or anonymous manner, and handing them over to a third party for inspection. Check and so on. AliExpress has the right to independently judge the legal compliance of the goods according to the inspection results of the goods, \ or the materials and information submitted by you, and execute and deal with this agreement according to relevant judgments. In this regard, merchants can object to the inspection, random inspection and appraisal results of AliExpress or the third party it employs and provide corresponding supporting materials, but AliExpress has the right to make a final judgment independently.
7.8 AliExpress has the right to implement market management measures for seller stores that seriously affect the buyer's experience according to the feedback of buyers (DSR product description average score, store dispute rate, praise rate, etc.), including but not limited to warning, deduction of points, suspension or suspension (permission) category services, freezing Penalties such as trading services under the seller's account, freezing account balance, canceling the withdrawal function, canceling or restricting the permission to lend in advance, or closing the store.
7.9 AliExpress has the right to issue commodity quality control standards for various purposes according to the product quality standards of the place of production, sale, place of import or other areas, and formulate the entry and testing requirements for sellers' goods according to such standards.
7.10 You understand that if the relevant government regulatory authorities find that the seller has committed illegal behavior and require AliExpress to take measures to stop it in accordance with the law, AliExpress will cooperate and take corresponding measures, including but not limited to providing relevant information and materials, implementing market management measures, etc.
7.11 In accordance with the Electronic Commerce Law and relevant laws and regulations, AliExpress has the right to indicate the seller's online store name, illegal act, handling measures, handling measures and other information about the seller's illegal acts in accordance with the provisions of laws, regulations or relevant agreements and transaction rules. To publicize.
7.12 In case of disputes between buyers and sellers, sellers shall deal with them in accordance with the relevant agreements of the platform user agreement. At the same time, without prejudice to the effectiveness of the platform user agreement, in order to improve the user experience, the platform and its affiliates provide sellers with agency services under specific seller disputes ("after-sales treasure service"), that is, compensation to the buyer with the platform or its affiliate funds for the benefit of the seller. The seller agrees that the agency service is purely beneficial. The platform has absolute autonomy to decide whether, when and how to perform to the seller, and has the right to modify the relevant rules of after-sales treasure service in the platform rules from time to time by announcement. In order to avoid ambiguity, the after-sales treasure service does not exempt the seller from any obligation stipulated in the platform user agreement, this agreement and laws and regulations under any circumstances, including but not limited to intellectual property rights, product flawless, after-sales service, consumer protection and other obligations and liabilities.
7.13 Sellers understand that according to the requirements of relevant government regulatory authorities, AliExpress will submit or provide relevant information about sellers in accordance with the law, including but not limited to:
a Seller's identity information and other information, goods or services information, payment records, logistics express delivery, return and exchange, after-sales and other transaction information;
b Information related to sellers' violations of laws and regulations, harming the interests of the state and the public interest, and violating public order and good customs, and actively cooperate with relevant government regulatory departments to monitor illegal acts of online transactions in terms of technology;
c Data information such as price, sales volume, sales volume and other information of goods or services at specific times, categories and regions within AliExpress platform, including seller information.
7.14 In accordance with the Electronic Commerce Law and relevant laws and regulations, AliExpress has the right to retain the identity information of the seller who exits the platform, relevant goods or services information, as well as transaction information such as payment records, logistics express delivery, return and exchange, and after-sales service.
7.15 AliExpress has the right to identify merchants operating on AliExpress platform according to the information characteristics provided by the seller (including but not limited to the company's enterprise name, company enterprise unified social credit code, legal person name, platform registered mobile phone number, etc.). If it is found that the number of stores exceeds the upper limit stipulated by AliExpress platform There is buyer feedback (DSR product description average score, store dispute rate, praise rate, etc.) in other stores under the same company, which seriously affects the buyer's experience, etc. The platform has the right to prohibit sellers from entering the platform according to the information characteristics provided by the seller.
Article 8 Seller's promises and guarantees
8.1 You have legal and flawless rights and behavioral capacity to conclude this agreement and use category services, and conduct online transactions related categories, and do not violate any contract or commitment binding on you before the conclusion of this agreement.
8.2 The goods you sell or services you provide shall meet the requirements of protecting the safety of person and property and environmental protection, abide by the principles of good faith and fair competition in business, respect intellectual property rights, earnestly protect the legitimate rights and interests of buyers, and refrain from engaging in any false, false, contrary to public order and good customs or destroy AliExpress. Transactions in a fair and honest market environment, including but not limited to accurately describing goods and transaction information, not publishing or selling fake goods, parallel imports, piracy and any goods that may infringe third-party intellectual property rights or legal rights, not publishing or selling goods that may have quality defects, and not publishing non-designated categories under designated categories. Goods, do not guide buyers to conclude trading transactions with you through other non-platform channels in any express or implied way. You have not been permanently closed by Alibaba Group's platform or other e-commerce platforms, or banned from rejoining the platform as a seller because you are involved in selling fake or pirated goods.
8.3 The seller shall not send commercial information to the consumer without its consent or request. When sending commercial information, sellers should clearly state their true identity and contact information, and provide consumers with a significant, simple and free way to refuse to continue to receive it. If the consumer expressly refuses, it shall immediately stop sending, and shall not change the name and send it again.
8.4 Earnestly perform the sales transactions concluded with the buyer in accordance with the platform user agreement, this agreement, your commitments to the buyer and relevant laws and regulations. The above-mentioned relevant laws and regulations include applicable laws and regulations in China and/or the country of destination and the country where the consumer is located. You shall assume, but is not limited to the obligations of quality assurance, service, after-sales service and other traded goods in accordance with the above applicable laws and regulations, as well as obligations to perform or urge consumers to fulfill tax payment, customs declaration, customs clearance, etc. in accordance with applicable laws and regulations.
8.5 If you use other platform accounts under Alibaba Group (including but not limited to Taobao accounts, Tmall accounts, 1688 accounts, etc.) to apply for opening category services, you promise and ensure that the subject of your review information and materials is the same as the subject of the account on other platforms under Alibaba Group.
8.6 In the process of applying for and using category services, all information provided to the platform is legal, true, accurate and effective (including but not limited to timely contact with you through communication). The above information includes but is not limited to the information and related materials of the business entity, the email address, contact number, contact address and postal code of the business entity. When any information changes, you are obligated to contact the platform immediately and update the relevant information to the platform in a timely manner.
8.7 Any content you submit to the platform, including but not limited to the pictures and text submitted for participating in the marketing activities organized by the platform, is legal and valid, and does not infringe any rights of any third party.
8.8 Do not make commercial use of any data on AliExpress, including but not limited to storing any information and data on AliExpress platform by means of copying, technical crawling (picking), mirroring, etc., and selling it to the public or third parties for direct or indirect business without AliExpress's prior written approval. The purpose is to display the transmission.
Article 9 Obligations of Sellers
9.1 Pay the deposit, performance guarantee deposit and commission in accordance with the provisions of this agreement, and abide by the commitments and guarantees agreed in this agreement.
9.2 Comply with the platform user agreement, this agreement, China, the place of origin of the goods and\ or other applicable laws and regulations, especially those on commodity quality, intellectual property rights protection, consumer rights, tax law, etc., including but not limited to, for the EU country that purchased your goods according to the laws and regulations of relevant EU countries The buyer provides 14 days or longer-of-reason return service from the date of receipt of the goods (if there are multiple items in the order, from the date of receipt of the last item), and 2-year or longer-term warranty service in accordance with local laws. When performing the above 2-year warranty service, the seller knows and should bear the freight paid by the buyer for the repair goods in accordance with the law, and it is possible to return and refund the goods with quality defects according to the law.
9.3 Accept AliExpress to conduct spot checks of commodity quality and authenticity identification based on the purpose of maintaining the good sustainability of the market and protecting the rights and interests of buyers (including but not limited to the selection of independent third-party quality inspection institutions or brand owners for appraisal, instructing cooperative logistics companies to assist in spot checks, etc.). When AliExpress requires from time to time to check whether the seller sells goods from a legal source to time and whether it is true, the seller is obligated to retain and show the certificate of the legal source of the relevant goods. If it is impossible to provide a certificate of legal purchase, AliExpress will judge the authenticity of the goods according to the actual situation, and the merchant agrees to bear the adverse consequences of proof in accordance with this agreement.
9.4 You know and agree that you shall be fully responsible for any tax or tax obligations under any jurisdiction involved in your online transactions, including but not limited to the declaration, collection and payment of any applicable taxes and fees, etc. The price you set for online transactions already includes any applicable taxes and fees. In order to facilitate you to set the corresponding taxes and fees, AliExpress will provide automatic tax tools in some countries and regions to calculate and apply VAT/goods and services tax/sales tax based on the information you provide. At the same time, according to the relevant laws and regulations, we are responsible for withholding your taxes and fees related to online transactions. We will automatically calculate, collect and pay the corresponding taxes from buyers for you according to the information you provide in accordance with the law. You need to ensure that tax collection, tax collection and payment-related information are provided to the platform in a timely, accurate and complete manner, otherwise the platform reserves the right to recover any losses caused by it. Please refer to the Platform Rules and relevant announcements for details of specific countries and regions.
Article 10 The provision and publicity of the seller's market subject registration information
10.1 Sellers should submit real and effective market subject registration information when entering the platform and publicize it on their store pages, including but not limited to the unified social credit code, name, enterprise type, legal representative (responsible person), residence and other information published in the business license.
10.2 If the seller's market subject registration information or other publicity information changes, the change shall be submitted to the platform within three working days after the change of the information, and the update publicity shall be completed in accordance with the requirements of the platform. AliExpress has the right to regularly or irregularly verify and update the registration information and other information submitted by the seller, and the seller should actively cooperate.
Article 11 Liability for breach of contract
11.1 Except for other provisions of this agreement, if AliExpress suffers any losses, is claimed by the buyer or other users, any third party, or punished by any administrative department due to the seller's violation of relevant laws and regulations, platform user agreements or the provisions of this agreement, the seller shall be liable for losses to AliExpress. , including but not limited to the liquidated damages or compensation that AliExpress has been sentenced to pay to any third party, the refund, liquidated damages or compensation paid by AliExpress to the buyer on behalf of the seller, the amount of administrative penalties imposed by AliExpress, the lawyer fees paid by AliExpress, the necessary expenses incurred to eliminate the impact, etc.
11.2 When the seller has any outstanding payment over AliExpress, unless otherwise agreed, the seller shall pay 5% of the daily liquidated damages to AliExpress from the date of overdue payment; AliExpress also has the right to deduct such arrears from the money collected by AliExpress on behalf of the seller independently or instructing Alipay.
Article 12 Confidentiality
12.1 The confidential information mentioned in this agreement includes but is not limited to this agreement, the content described in any supplementary agreement, and the secret information of the seller or platform in the process of cooperation ("confidential information"), confidential information includes but is not limited to the business information, organizational information, personnel information, business plan or arrangement, technology of either party. Program or other technical information, etc.
12.2 As you use the service, you may receive "confidential information". You agree that within 5 years after the expiration of this agreement: (a) you will not, and will not, induce your subsidiaries, directly or indirectly (including third parties), disclose confidential information to any other person, company or other third party, unless required by relevant laws; (b) you All reasonable measures will be taken to protect confidential information in case it is used or disclosed in a manner expressly permitted by this Agreement; (c) Confidential information will only be retained if the confidential information is necessary for you to participate in the service or in order to comply with your legal obligations (such as tax law), and in all cases, it will Such information shall be deleted upon expiration of the agreement or once no further legal obligations are fulfilled; (d) You shall not issue any service-related press release or use our name, trademark or logo (including in promotional materials) in any form without our prior written consent, or distort or Beautify our relationship. You shall not use our name, trademark or logo (including in promotional materials) in any form beyond the scope of the trademark use guidelines without our prior written consent.
Article 13 Anti-commercial bribery
13.1 If it is found that the seller, seller's employees, shareholders, legal representatives, actual controllers or affiliated enterprises provide benefits in kind, cash, cash equivalents, services, tourism and other values that obviously exceed the scope of normal communication to AliExpress or AliExpress's employees or consultants, etc., it can be regarded as the seller's existence of business. Bribery.
13.2 In the event of the above situation, AliExpress has the right to immediately terminate all cooperative relations with the seller (including but not limited to cooperation based on this agreement) and collect liquidated damages of RMB 100,000 yuan from the seller. If the liquidated damages cannot be compensated for the losses, AliExpress is also entitled to compensation, which is based on AliExpress's bribery by the seller. The economic losses and goodwill losses suffered are calculated as the basis.
Article 14 Exemption and limited liability
14.1 You clearly understand and agree that AliExpress will provide category services in the status of "as is" and "available". AliExpress will do its best to provide corresponding security measures to ensure the safety and normal operation of services based on existing technologies. However, due to possible computer viruses, network communication failures, system maintenance and other factors, as well as force majeure events, AliExpress hereby makes no express or implied warranty for the service, including but not limited to the applicability of the service, no errors or omissions, continuity, accuracy. , reliability, suitable for a specific purpose.
14.2 You understand and agree that AliExpress is not liable for any damages caused by any of the following circumstances, including but not limited to losses of profits, goodwill, use, data, etc. or other intangible losses (whether AliExpress is informed of the possibility of such damages):
14.2.1 AliExpress and its affiliates are not judicial bodies. When intervening, they can only primaly examine and identify the evidentiary materials submitted by you and the buyer according to the knowledge level standards of ordinary or non-professionals. You shall ensure the authenticity and legality of the evidentiary materials you submit and bear the letter provided by you or the buyer. Risks and responsibilities of interest and data ineity. If you suffer losses as a result, you agree to claim compensation from the beneficiary. If AliExpress and its affiliates mediate any disputes, you understand and agree that such mediations are entirely based on your entrustment. AliExpress and its affiliates cannot guarantee that the transaction dispute settlement results meet your expectations, nor shall they bear any responsibility for the results of transaction dispute mediation and the deposit compensation decision (if any).
14.2.2 AliExpress and its affiliates are all and all responsibilities related to this agreement and caused by the signing and performance of this agreement, whether it is related to breach of contract or infringement, whether intentional or negligent, and whether you have paid any fees to AliExpress, in any case, It should not exceed RMB 1,000, which does not affect AliExpress's right to exemption and limitation of liability under this agreement, other agreements signed by AliExpress and you, AliExpress rules.
Article 15 Term of Agreement and Early Termination
15.1 This agreement shall take effect after signing until the seller completely withdraws from the operation of the platform and completes all its obligations under this agreement.
15.2 Early termination. AliExpress has the right to require the seller to withdraw from the platform operation in advance by notice under any of the following circumstances:
15.2.1 If any platform user agreement between you and AliExpress terminates for any reason, this agreement will automatically terminate.
15.2.2 AliExpress has the right to terminate this agreement in writing 30 days in advance without any liability. To avoid ambiguity, if the seller clicks the "Apply for Exit" button online through the platform or submits category approval requirements in any way, the seller will immediately enter the clearance process.
15.2.3 AliExpress has the right to immediately terminate the provision of category services or/and this agreement without any liability, and has the right not to refund the unused deposit (for the waiver of doubt, the deposit under Article 15 includes a bond or a performance guarantee):
a You have failed to make up the deposit on time and still haven't paid it within the time limit specified by AliExpress;
b If you fail to pay or make up the deposit on time and still fail to pay it within the time limit specified by AliExpress; you or MYbank fail to perform relevant responsibilities to AliExpress in accordance with Article 5.2.4, and still fail to fulfill it within the time limit specified by AliExpress;
c The information or documents you submit to the platform are untrue, illegal, invalid or the seller cannot prove the authenticity, legality and validity of their information or documents;
d You violate any commitments and warranties under Article 8 and cannot be corrected within a reasonable time. In order to avoid ambiguity, if you violate any commitments and warranties under Article 8, the platform has the right to immediately terminate the provision of category services or/and this agreement without any liability.
e You violate the provisions of Article 12 (Confidentiality) and Article 13 (Anti-Commercial Bribery).
f You were stopped (permissed) by AliExpress for violating the platform user agreement and platform rules.
g You have seriously violated the agreement with any affiliate of AliExpress.
h You have not logged in to AliExpress with AliExpress account and password for more than 180 days.
i Other termination conditions stipulated in this agreement occur or are realized, resulting in the termination of this agreement.
15.3 According to the Electronic Commerce Law and relevant laws and regulations, if the seller terminates its operation on the platform, the seller shall continue to publicize the announcement of termination of online trading activities and other relevant information in a prominent position on its store page at least 30 days in advance. AliExpress has the right to require the seller to take reasonable, necessary and timely measures to ensure consumption. The legitimate rights and interests of the payer and other subjects and the performance of the order. If there is a major anomaly and brings relevant losses to the platform, AliExpress has the right to investigate the relevant liability.
15.4 Unless otherwise agreed, AliExpress has the right not to open the service and/or terminate this agreement if all the opening conditions stipulated in 4.1 are not met within fifteen (15) working days after the seller signs or online acceptance of this agreement, or AliExpress sends a notice to the seller of refusing to provide services for any reason. If the service is terminated without opening this agreement, AliExpress shall not bear any breach of contract or liability for compensation.
15.5 Post-termination matters:
15.5.1 Regardless of the reason for the termination of this agreement, the seller must bear any compensation and liability arising from the act before the termination of the agreement.
15.5.2 The seller has uploaded the commodity information for various purposes, and AliExpress has the right to delete any and all relevant information about the goods after the seller withdraws from the various items or terminates this agreement.
15.5.3 If the seller has reached a transaction agreement with another AliExpress buyer on the information of a commodity, AliExpress has the right to cancel the transaction at its own discretion. AliExpress has the right to notify the buyer of the transaction of the termination of this agreement.
15.6 Clearance process:
15.6.1 The seller immediately enters the clearance process when applying for termination or AliExpress terminates the provision of various services or/or this service agreement. The seller shall:
a Process and complete all transactions that have occurred;
b Handle and complete any transaction disputes, tort disputes and other violations of contract;
c Any penalty has been executed and the compensation payable has been paid;
d There are no other violations or matters that need to be performed under any rules of the agreement.
15.6.2 After entering the clearance process, AliExpress has the right to suspend or terminate some or all of the category services provided to you.
15.6.3 Sellers can only apply for settlement of various items after completing the process of clearing and refunding various items. If there is a return of the deposit, it will be returned to you within 30 (30) natural days after the seller withdraws from all kinds of items.
15.6.4 If the same seller opens multiple stores on AliExpress, if there are transaction disputes, infringement disputes and other violations and breaches under its store and account number, AliExpress has the right to deduct the corresponding amount directly from the deposit of the seller's other stores in accordance with Article 5.1.2 or 5.2.4 of this Agreement to make up for the damage. Lost. AliExpress can identify the identity of the merchant subject operating on the AliExpress platform according to the information characteristics provided by the seller (such as the company's enterprise name, the company's unified social credit code and legal person name, etc.) to judge and confirm whether it constitutes the same seller. In order to avoid doubt, the seller's margin compensation obligation under Section 5.1.3 or 5.2.6 remains unchanged.
15.7 After entering the category and accepting AliExpress platform services, you should ensure that the contact information provided in the seller's background (including your email address, contact number, contact address, etc.) is true and effective. For changes in contact information, you are obliged to update the relevant information in time and maintain the contact status. state.
15.8 The member account (including sub-accounts) generated by you when registering AliExpress platform users to receive in-station messages, system messages and Ali Wangwang instant messages is also your valid contact information.
15.9 AliExpress will serve you with one or more of the above contact information on all kinds of notices, and the content of such notices may have significant advantages or adverse effects on your rights and obligations. Please pay attention to it in time.
15.10 AliExpress sends you a notice through the above contact information, including written notices sent electronically, including but not limited to announcements on AliExpress platform, sending mobile phone text messages to the contact number you provide, sending email addresses to you provide, and sending Wangwang/DingTalk to your account number. Information, system messages and in-station letter information shall be deemed to be delivered after successful transmission; written notice issued by paper carrier shall be deemed to be delivered on the fifth natural day after the contact address is provided for mail.
15.11 For any dispute arising from transaction activities on AliExpress, you agree that the judicial organ (including but not limited to the people's court) can serve you legal documents (including but not limited to litigation documents) by modern means of communication or mail such as mobile phone text messages, email or Ali Wangwang. The mobile phone number, email address or Aliwangwang account and other contact information you specify to receive legal documents are the mobile phone number, email contact information provided when registering and updating on the AliExpress platform, and generate Alibaba Wangwang account when registering AliExpress users. The judicial organ will send legal documents to the above contact information immediately. For delivery. The mailing address you specify is your legal contact address or a valid contact address you provide.
15.12 You agree that the judiciary may deliver legal documents to you in one or more of the above modes of service, and the judiciary shall serve legal documents to you in many ways, and the time of service shall be subject to the first service in the above modes of service.
15.13 You agree that the above service methods apply to all stages of judicial proceedings. If you enter the proceedings, including but not limited to first instance, second instance, retrial, execution and supervision procedures.
15.14 You should ensure that the contact information provided is accurate and valid, and updated in real time. If the legal document cannot be served or not served in time due to the inaccurate contact information provided or the incomplete contact information not being informed in time, you shall bear the legal consequences that may arise therefrom.
Article 16 Assignment of rights and obligations
16.1 You agree that AliExpress's rights under this agreement and the authorization obtained can be transferred, transferred, licensed, sub-authorized and transferred to affiliated companies in whole or in part for the purpose of the service. You may not transfer any rights and obligations under this agreement to any third party without AliExpress's prior written consent.
Article 17 Dispute Resolution and Other
17.1 For matters not agreed upon or not covered in this agreement, the two parties shall implement the platform user agreement and other relevant provisions of AliExpress platform.
17.2 If any or part of this agreement is deemed invalid or unenforceable, part of the above terms or terms may be separated and the rest shall still have legal effect.
17.3 The validity, interpretation, change, execution and dispute resolution of this agreement shall be governed by the laws of the People's Republic of China (excluding the laws of Hong Kong, Macao and Taiwan). Due to a dispute between Party B and you over the performance or interpretation of platform technical services, both parties shall strive to solve it through friendly consultation. If the negotiation fails, AliExpress and you agree to be under the jurisdiction of Hangzhou Internet Court. In case of a dispute between Party C and you over the performance or interpretation of the transaction technical services, the parties shall strive to settle the settlement in amicably in accordance with this agreement and the Transaction Service Agreement (Alibaba.com Transaction Service Agreement); if the negotiation fails, Party C and You have the right to initiate arbitration with the Hong Kong International Arbitration Center (HKIAC).
Overview
Alibaba AliExpress ("AliExpress", "Platform" or "We") is committed to promoting a new business civilization of openness, transparency, sharing and responsibility, maintaining and optimizing the business order of AliExpress platform (www.aliexpress.com) and better protecting AliExpress users. For the legitimate rights and interests, AliExpress formulates this global AliExpress platform rules (seller rules) (hereinafter referred to as AliExpress rules" or "this rules). These rules include [basic rules, industry standards, intellectual property rules, sales ban rules, marketing rules, investment promotion rules, seller protection policies and other rules formulated from time on other platforms to restrain relevant sellers] only applicable to AliExpress sellers from China (including Hong Kong, Macao and Taiwan). These rules are AliExpress and Sellers. Part of the merchant service agreement is binding together with other platform agreements and rules (also known as "platform rules"), including but not limited to website use agreements, privacy policies, website registration membership agreements, Alibaba online transaction service agreements, etc. In order to maintain the order of the platform, protect the rights and interests of sellers and consumers, AliExpress reserves the right to change these rules and will announce them through the platform website when changing these rules. Relevant changes will take effect after a reasonable period stipulated in the announcement. If the seller does not agree to the relevant changes, it shall immediately stop using the relevant services or products of AliExpress platform before the relevant changes take effect; on the contrary, you shall be deemed to accept the changes in these rules.
Basic rules
Chapter 1 Seller's Basic Obligations
Article 1 Any act of the seller on the platform shall comply with applicable laws, regulations, rules, decrees, judgments and other normative documents available in China and other countries. The platform has the right to punish or deal with any suspected illegal act in accordance with these rules. At the same time, AliExpress's handling of sellers does not exempt them from any legal liability.
Article 2 As a seller in the trading market, the seller shall be independently responsible to the buyer for the conclusion of a transaction between the two parties, and earnestly fulfill the seller's obligations of information disclosure, quality assurance, delivery and service, after-sales service and quality assurance. At the same time, sellers have the obligation to understand and be familiar with the platform's market regulations on buyers in the transaction process, and abide by and provide good-meaning and reasonable cooperation.
Article 3 Observe the rules for the release of goods for various purposes of the platform; it is forbidden to publish prohibited goods or information, as detailed in the AliExpress Catalogue of prohibited goods.
Article 4 Respect the intellectual property rights of others and strictly prohibit the unauthorized publication and sale of goods that infringe the intellectual property rights of third parties, including but not limited to trademarks, copyrights, patents, etc., see AliExpress intellectual property rules for details.
Article 5 Sellers shall abide by the principle of honest operation, fulfill order requirements in a timely manner, fulfill service commitments, etc., and shall not cause false transactions, false delivery, misrepresentation of goods and other dishonest behaviors, please refer to the transaction rules for details.
Article 6 Protect consumers' right to know and fulfill their obligations of information disclosure. The published goods should be described truthfully, including but not limited to providing buyers a true and complete description of the goods and services they provide, including but not limited to the way and price of logistics, after-sales service, insurance and other channels provided by all platforms such as the product description page, store page, in-station information, AliExpress communication system, etc. Ge, the basic attributes, functions, packaging, color, price, etc. of the goods should not be false or misleading. Prohibition includes but is not limited to the following acts:
I. Publish misleading discounts. Significantly increase the original price of the goods before the promotion starts and then sell them at a discount, exaggerating the value of the discount to induce buyers to consume.
II. Issue unreasonable or false prices. Including but not limited to setting too high or too low commodity prices to attract attention, there is no such commodity sales in practice; raising prices and disrupting the market in special periods; setting a variety of reference prices without clarifying the meaning of various prices; fictitious original prices in promotional activities, and the marked original price does not exist or has never had a transaction record. .
III. Fictitious promotion period and commodity value when carrying out price promotion activities such as limited-time price reduction and discount, and use false language such as "last day" and "today only" or other deceptive and misleading language, text, pictures and other price tags to induce buyers to consume.
4. When selling goods or providing services by extra-price or bundling, it is not as good to indicate the real price, name and quantity of the gifted goods, or the gift items are fake and inferior goods.
FAQ:
1. How to determine whether there is a false discount?
The platform will combine historical price changes with promotional prices (compared with the original price before discount). If the price changes significantly exceed a reasonable range, it will be deemed to have false discounts.
2. What is unreasonable price?
The product price should be within a reasonable range of the price of the same type of product, and it is unreasonable to exceed or below that reasonable range.
Article 7 Ensure that the goods sold can be used normally within a reasonable period of time, including that there is no risk of endangering the safety of people and property, having the serviceability of the goods, meeting the standards indicated on the goods or their packaging, etc.
Article 8 If the seller fails to comply with the provisions of this chapter and seriously violates the seller's basic obligations, AliExpress reserves the right to carry out market management in accordance with these rules. For the purpose of maintaining the good and sustainable market and protecting the rights and interests of buyers, AliExpress has the right to carry out spot checks on commodity quality and authenticity and false identification (including but not limited to obtaining from consumers, through independent third-party quality inspection institutions or brand owners, instructing cooperative logistics companies to assist in spot checks, etc.); in speed When Seller checks whether the goods sold by the seller have legal sources and whether they are true from time to time, the seller is obligated to retain and show the certificate of the source of legal purchase of the relevant goods. If AliExpress has reason to believe that the inspection results are poor, or if the seller is unable to provide relevant vouchers, AliExpress has the right to take restrictive measures against the seller or store, including but not limited to deducting points, deleting goods, closing stores, restricting other technical services, etc.
Basic rules
Chapter II Transactions
Section 1 Registration
Article 9 The mailbox used by the seller in AliExpress shall not contain relevant information that violates national laws and regulations, is suspected of infringing on the rights of others or interfering with the operation order of AliExpress. Otherwise, AliExpress has the right to require the seller to replace the relevant information.
Article 10 The email address and contact information registered by the seller in AliExpress must belong to the seller's authorized representative, and AliExpress has the right to verify the mailbox; otherwise AliExpress has the right to refuse to provide services.
Article 11 The seller has the obligation to properly keep the access rights of the account. All operations and business activities under the account (including but not limited to the sub-account set up by the seller under the account) are regarded as the seller's behavior.
Article 12 AliExpress has the right to terminate or withdraw accounts that have not passed identity authentication or have not logged in to AliExpress or TradeManager for 180 consecutive days.
Article 13 If the user's AliExpress account is closed due to serious violations, he or she may not re-register the account; if he is found to have re-registered the account, AliExpress has the right to immediately stop the service and close the seller's account.
Article 14 AliExpress's member ID is automatically assigned by the system after the account is registered and cannot be modified.
Section 2 Certification, Access and Opening of Stores
Article 15 AliExpress accepts individual industrial and commercial households or companies registered in accordance with the law and normally survives to open stores, and has the right to verify and authenticate the seller's main status, including but not limited to entrusting Alipay for real-name authentication. Sellers authenticated through Alipay real-name authentication should provide real and valid legal representative name and identity information, contact address, registered address, business license and other information in the process of binding AliExpress accounts to Alipay accounts.
Article 16 If the investment attraction and entry of the category has been completed according to the system process, the seller can release the goods after that. The number of goods released is limited to 3,000 (only merchants who have been evaluated can increase the number of goods released after the store business performance). For details of the industry's special provisions on the number of release, please refer to the "Commodity Distribution Detailed rules for the implementation of the quantity of cloth.
Article 17 Sellers (whether individual industrial and commercial households or companies) shall also set up collection accounts in accordance with the law. A deposit shall be provided in accordance with the seller's rules, or a performance guarantee deposit shall be paid to MYbank (see the definition of Article 17 bis) in accordance with Article 17 bis; if any of the above funds has not been paid, the seller shall not start online sales.Article 17 1 The seller agrees to deposit a sum of money in its designated Alipay account according to the category (business category) opened, and [Alipay] shall freeze the performance deposit ("deposit") as the platform rule. For clarification, if the seller's store is in multiple categories (business category), and if there is no other provision in the seller's rules, the seller of the store shall pay the deposit with the highest amount of requirements in multiple categories (business category). Please refer to the specific amount of the deposit for each category.
Article 17 bis For sellers who have approved the examination and approval of the platform and Zhejiang MYbank Co., Ltd. (hereinafter referred to as "Yeshang Bank"), the seller will not need to pay a deposit, but the seller will accept the guarantee provided to AliExpress by MYbank as the guarantor for its business conduct in AliExpress in accordance with the rules of the platform. Services ("performance guarantee service"), for which the seller agrees to pay a fixed amount to MYbank as a counter-guarantee for the performance of the above obligations ("performance guarantee deposit").
The seller agrees to deposit the performance guarantee deposit in Alipay designated by Alipay according to the specified amount of each registered or opened store, and transfer it from Alipay to MYbank. For clarification, if the seller's store is in multiple categories (business category), and if there is no other provision in the seller's rules, the seller of the store shall pay the highest performance guarantee deposit in multiple categories (business category). Please refer to the specific amount of the performance guarantee deposit for various items.
Article 19 The seller promises and guarantees that the account registration and authentication is the same subject, and the authentication subject is the rights and responsibilities of AliExpress accounts. If the seller uses other platform accounts under Alibaba Group (including but not limited to Taobao accounts, Tmall accounts, 1688 accounts, etc.) to apply for opening category services, the seller promises and guarantees that the authentication subject of AliExpress is the same as the authentication subject of other platforms under Alibaba Group, otherwise the platform has the right to immediately Stop the service and close the AliExpress account; at the same time, if the seller uses the AliExpress account to apply for registration or open other platform accounts under Alibaba Group, he promises and guarantees that the same subject will be used for authentication or related registration on the relevant platform, otherwise the platform has the right to immediately stop the service and close AliExpress account.
Article 20 Sellers who have completed certification shall not register or use the buyer's account at AliExpress. If AliExpress has reasonable grounds to suspect that the seller has registered a buyer's account in AliExpress in any way, AliExpress has the right to immediately close the buyer's member account and manage the seller in accordance with these rules. If the circumstances are serious, AliExpress has the right to immediately stop its service to the seller.
Article 21 Sellers shall not trade AliExpress accounts (or other sellers' rights and obligations) in any way, including but not limited to the transfer, rental or lending account. If there is any relevant behavior, the seller shall be jointly and severally liable for the behavior under the account, and AliExpress has the right to immediately stop the service and close the AliExpress account.
Article 22 If the seller who has completed the authentication and settled in actively withdraws from the AliExpress platform or is no longer in operation, the platform will stop the category service permissions under the seller's account (including but not limited to withdrawing the in-station letter, the closed order message function and the store homepage function, etc.), and stop store access support. If the seller stops operating on the platform for more than a year (whether the account is used or not), the platform has the right to close the account.
Article 23 AliExpress store names and secondary domain names shall comply with the naming specifications AliExpress Secondary Domain Name Application and Use Specifications, which shall not contain relevant information such as violating national laws and regulations, suspected infringement of the rights of others or interfering with AliExpress's operation order. Otherwise, AliExpress has the right to refuse sellers to use the relevant store names and II Class domain name, or cancel the store name and secondary domain name after discovery.
Section III Entry and Operation of Business Standards
Article 24 In order to protect the rights and interests of consumers, when a seller applies for the operation of trademark products, he or she needs to provide a trademark registration certificate, authorization or purchase invoice required by the system. Only after examination and approval can the trademark goods be issued. "Trademark" under these rules refers to a trademark that has obtained a trademark registration certificate or a notice of trademark acceptance issued by the statutory trademark administration department.
Article 25 Restrictions on access to restricted trademarks and operation
(1) The store shall not sell relevant trademarks ("restricted trademarks") suspected of unfair competition, that is, trademarks or brands that belong to any of the following types:
1. Same or similar to AliExpress's existing brands, channels, businesses, categories, etc.;
2. Containing industry names or generic names or industry hot search terms;
3. Brands containing celebrities and place names;
4. Same as or similar to well-known brands.
5. Pure graphic trademark;
6. Industries that operate brand closed management rules do not belong to the list of industry invited brands and fail to pass the brand review.
(2) AliExpress has the right to refuse or terminate the application for entry of restricted trademark products at the time of entry; AliExpress has the right to request that the relevant products be removed from the shelves in accordance with the procedures stipulated in the seller's rules.
Article 26 Access and business restrictions affecting consumer rights brands. If the following situations occur in the brand you operate during or after admission, the platform will have the right to remove the brand's goods from the shelves according to the seller's rules, and you shall not continue to operate:
(1) Branded goods that are certified by AliExpress or third-party professional institutions are produced by manufacturers without production qualifications, which do not meet the mandatory standards of the state, localities, industries and enterprises;
(2) The brand is determined by AliExpress or a third-party professional organization to constitute counterfeit or easily cause confusion and misidentification of other people's trademarks, commodity names, packaging and decoration, enterprise names, product quality marks, etc.;
(3) During the operation period, the brand has been proved to have a high dispute rate, a high complaint rate and a low market recognition degree. The average score of the brand's product description is seriously lower than the industry average, which seriously affects the consumer experience. After being notified by the platform, there is no significant improvement within one month.
Section 4 Release of Commodities
Article 27 For stores with "standard sales plan", the upper limit of online goods in the store is 3,000; for stores with "basic sales plan", the upper limit of online goods in the store is 300; online goods in each category under the Special Category The maximum number is 5. The platform reserves the right to adjust the number of goods that can be released from time to time for industry development and consumer interests.
Article 28 It is the seller's basic obligation to truthfully describe the goods and assume the responsibility for ensuring the quality of the goods it sells. True description of goods means that the seller shall truthfully and completely describe the basic attributes, color, defects and other information that must be explained by AliExpress in all channels provided by AliExpress on the product description page, store page, etc.
Article 29 The seller shall ensure that the goods it sells can be used normally within a reasonable period of time stipulated by the law of the importing country, including that there is no unreasonable danger to endanger the safety of people and property, the use performance of the goods, and the standards indicated on the goods or their packaging.
Article 30 Sellers shall strictly abide by these rules when issuing goods by AliExpress, as detailed in the AliExpress Industry Standards.
Section 5 Search Sort
Article 31 AliExpress has the right to sort the goods of the platform according to the unified algorithm set by the system. The sorting of goods on the search page includes a variety of factors, including but not limited to the quality of the information description of the goods, the relevance of the goods to the buyer's search needs, the transaction conversion ability of goods, the seller's service ability, and the search cheating. For details, please refer to AliExpress Platform Search Ranking Rules Analysis.
Section 6 Timeout Regulations for Orders
Article 32 Order closure: For general goods on the platform, if the buyer fails to pay or the payment fails to arrive within 20 days from the date of placing the order, the order will be closed overtime. In special transaction scenarios such as flash purchase and limited-time snap-up, in order to protect the seller's interests, orders that the buyer has not paid or have not arrived will be closed within a reasonable time limit (from half an hour) deemed by the platform.
Article 33 Buyer cancellation of the order: From the time the buyer's payment is successful to the seller's delivery, the buyer may apply for cancellation of the order. After the buyer applies for cancellation of the order, the seller can negotiate with the buyer. If the seller agrees to cancel the order, the closing payment of the order will be refunded to the buyer in full; if the seller does not agree to cancel the order and the delivery has been completed, the order will continue. If the seller does nothing until the delivery timeouts, the order closed payment will be refunded to the buyer in full; if the seller partially delivers the order and does not complete all the shipments during the delivery period, the order closure payment will be refunded to the buyer in full.
Article 34 Seller's delivery timeout: From the time the buyer's successful payment to the lead time, if the seller is unable to deliver the goods in time, he can negotiate with the buyer to submit an application for extending the seller's lead time, and the seller shall deliver the goods within the negotiation period; if the seller fails to complete all the delivery during the lead time, the order exceeds It will be closed and the full payment for the goods will be refunded to the buyer.
Article 35 The buyer confirms the timeout of receiving the goods: from the time when the seller declares all the goods, the buyer shall confirm the receipt within the delivery time promised by the seller (if the delivery time promised by the seller is less than the default value of the platform, the default value of the platform shall prevail). During this period, the seller shall communicate with the buyer about the receipt of the goods in a timely manner; if it communicates with the buyer If the goods have not been received, the seller can extend the buyer's receipt time; if the buyer has not confirmed receipt and has not applied for a refund, the buyer of the order confirms that the receipt timeout and shall be deemed to be completed.
Article 36 Buyer's application for refund: After the seller declares that the delivery time promised by the seller is less than 10 days (natural days, unless otherwise specified, the same below), the buyer can apply for a refund after the seller delivers the goods. If the delivery time promised by the seller is greater than or equal to 10 days, it is 10 days after the seller delivers the goods. After that, the buyer can apply for a refund. See Section 8 for details - Disputes
Section VII Logistics
Article 37 Delivery and Logistics Method
(1) Based on the logistics policy of the platform, sellers can independently choose the logistics services used for delivery, including but not limited to online logistics service providers of Cainiao platform, Cainiao Worry-free logistics or other offline logistics methods. However, if there are special regulations on delivery platforms to some countries, sellers should follow these regulations. Whether the seller chooses online or offline logistics services, the seller shall accurately and comprehensively disclose relevant information about logistics services to the buyer, including but not limited to the logistics service fees charged by the seller to the buyer, and the additional logistics fees (such as logistics service fees, customs duties, VAT, etc.) If the seller fails to accurately disclose relevant information about logistics services to the buyer in accordance with the above provisions and the buyer files a dispute, the buyer has the right to cancel the transaction, and the seller shall bear the full cost of the part that has not been informed truthfully.(2) If the buyer chooses the logistics method by himself, the logistics method chosen by the seller for delivery must be the relevant logistics method chosen by the buyer. The logistics method shall not be changed without the consent of the buyer for no reason.
(3) When the seller fills in the delivery notice, the waybill number filled in must be complete, true and accurate, and can be inquired.
(4) At the same time, in order to ensure business order and buyer experience, for orders in special markets, sellers should choose the logistics method of delivery in accordance with the logistics policies listed in the form. For details, click
-Overseas warehouse delivery is not subject to the adjustment of the above logistics policies
- List of economical/simple/standard/fast logistics services Link
- For questions related to this rule, please refer to FAQ. Please click
Article 38 Logistics Protection Policy
(1) Orders using online delivery logistics:
1. If there is "DSR logistics service 1, 2, 3 points" and "dispute filing", "arbitration filing" and "seller liability award rate" caused by logistics reasons, the platform will exempt these four indicators of the order (i.e., it will not be recorded in the relevant platform evaluation);
2. Disputes arising from logistics problems (if the appropriate delivery address is wrong, but the seller fills in the address correctly), the seller can initiate an online delivery complaint, see
(2) Orders shipped by worry-free logistics:
1. If there is "DSR logistics service 1, 2, 3 points" and "dispute filed", "arbitration filed" and "seller liability award rate" caused by logistics reasons, the platform will exempt these four indicators of the order;
2. Disputes arising from logistics problems shall be directly verified by the platform and responsibilities;
3. The refund of disputes caused by logistics shall be borne by the platform (the upper limit of standard logistics compensation is RMB 300; if the purchase value guarantee upgrade service, the upper limit of compensation shall not exceed RMB 3,000; the upper limit of priority logistics compensation is RMB 1,200). For the compensation ceiling of worry-free standard logistics, 1) If you don't buy the value guarantee upgrade service logistics order, the maximum compensation for all countries and commodity categories will not exceed 300RMB (subject to the actual loss), and there will be no special categories and the national 800RMB compensation ceiling; 2) Select the value guarantee upgrade service and Pay the corresponding service fee. The maximum compensation for logistics orders shall not exceed 3000RMB (subject to the actual loss).
Article 38 One Overseas Warehouse Declaration
If the seller is in the EU (including 28 EU member states and other member states that may increase in the future, the current EU member states are Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy. , Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, United Kingdom) with warehouses and goods sold on AliExpress ("overseas warehouses") are stored, the seller shall declare to AliExpress. The seller shall declare to AliExpress through the system (platform background-overseas warehouse) within three working days after the establishment of the overseas warehouse; if the seller violates the above-mentioned overseas warehouse declaration obligation, it constitutes a violation, AliExpress has the right to take illegal measures to restrict the seller from selling some or all of the goods to a specific country. If the seller violates the law and causes other losses to AliExpress, AliExpress has the right to take other penalties against the seller in accordance with these rules, and reserves all rights to seek legal remedies.
If the seller uses the overseas warehouse time-sensitive transmission logo service, it shall also abide by the Overseas Warehouse Time-liability Labeling Rules.
Article 38 bis AliExpress order Internet access rules
AliExpress order Internet access rules
AliExpress merchant delivery time limit incentive plan
Section VIII Disputes
Article 39 After the seller delivers the goods and fills in the delivery notice, if the buyer does not receive the goods or is not satisfied with the goods received, he can apply for a refund at the earliest 10 days after the seller delivers all the goods (if the seller sets a time limit of less than 10 days or a Russian boutique order or a local warehouse service order, the buyer The refund can be applied for as early as the seller's full shipment, and the dispute process ("dispute") will be generated in the system when the buyer submits the refund application.
Article 40 Except for the disputes stipulated in Articles 42 and 9 of this section, after the buyer submits or amends the dispute, the seller must click "accept" or "reject" on the buyer's dispute within 5 natural days, otherwise the order will be executed in accordance with the buyer's refund request.
Article 41 If the seller disagrees with the buyer's claim for a dispute, the seller shall negotiate independently with the buyer within 7 calendar days from the date of filing the dispute; if it is still unable to solve the dispute after negotiation, the dispute will be submitted to the platform for arbitration after the above-mentioned time limit.
Article 42 For disputes upgraded to the platform but determined by the platform not to be an after-sales treasure or worry-free logistics service order in accordance with these rules, the seller and buyer shall accept arbitration on the date of the platform making the above judgment.
Article 43 In order to improve the buyer's experience and confidence in the platform and sellers, the platform encourages sellers to actively negotiate with buyers; in cases of inconsistent negotiations, the platform has the right to take the initiative to intervene and give suggestions and solutions. However, under such circumstances, the platform's intervention does not affect the equal negotiation of buyers and sellers.
Article 44 If the buyer and seller reach a refund agreement and the buyer agrees to return the goods, the buyer shall complete the return and delivery notice within 10 days after the refund agreement is reached. AliExpress will deal with it as follows:
(1) If the buyer fails to fill in the delivery notice within 10 days, the refund process will be completed and the transaction will be completed;
(2) If the buyer fills in the delivery notice within 10 days and the seller confirms receipt within 30 days, AliExpress shall execute in accordance with the refund agreement;
(3) If the buyer fills in the delivery notice within 10 days, and the seller fails to confirm the receipt within 30 days and the seller does not file a dispute, AliExpress shall execute in accordance with the refund agreement;
(4) Within 30 days after the buyer returns the goods and fills in the return information, if the seller does not receive the return or the goods received are not incorrect, the seller can also submit it to AliExpress for dispute ruling.
Article 45 After the buyer raises some disputes, the platform will intervene in accordance with these rules or other agreements. If the platform determines that the seller needs to bear the responsibility, the seller shall execute the results of the settlement according to the judgment after the platform determines the responsibility. Such disputes include but are not limited to:
(1) Order disputes enjoying after-sales treasure services;
(2) Disputes handled by the logistics party on behalf of the use of worry-free logistics that meets relevant standards;
(3) Other types of disputes that are first intervened by the platform according to the contract.
Section 9 After-sales Treasure Service
Article 46 After-sales treasure service. In order to improve the competitiveness of the platform and ensure the buyer's experience, the platform provides compensation processing services ("after-sales treasure service") for orders for specific categories of goods under the condition of comprehensive consumer feedback and various industries in the case of a buyer's dispute over the wrong version of the specific goods. This service is provided free of charge by the platform for eligible sellers. These rules shall prevail in the specific permission opening conditions and applicable cases of non-version disputes. After-sales treasure service does not exempt any seller from its obligations or responsibilities under platform rules, buyer agreements and laws and regulations.
Article 47 Open categories. The platform provides after-sales treasure services for sellers who meet the conditions agreed upon in these rules, that is, if the goods sold by the seller are in the specified category, and the order dispute meets the specific goods that are not in the right version dispute determined in these rules, then the platform provides after-sales treasure services for the seller for this order. In this regard, the platform reserves the right to close or add any category (subcategory) independently.
Article 48 Restrictions on after-sales treasures. Sellers who enjoy free after-sales treasure services should abide by the following agreements, otherwise the platform has the right to stop your after-sales treasure permissions after the notice (subject to the issuance of the notice), and in case of your malicious violations, they have the right to recover from you for the part of the platform's compensation to the buyer:
(1) For order disputes that do not enjoy after-sales treasure, the seller shall actively fulfill the relevant obligations in accordance with the rules of the platform, respond to the buyer in a timely manner according to the dispute process, and deal with relevant disputes in good faith.
(2) Even if the seller is enjoying after-sales treasure services, if the platform believes that the solution of disputes requires the cooperation of the seller, the seller shall make every reasonable effort to cooperate with the platform and the buyer, including but not limited to providing or clarifying information about the product, providing analysis of product problems, correcting unclear product information, etc. If the seller refuses to cooperate, the platform has the right to terminate the after-sales treasure service and require the seller to directly bear the cost and responsibility for the settlement of relevant disputes to the buyer.
(3) Sellers should use after-sales treasure services in good faith and shall not abuse after-sales treasure in any way, including but not limited to substandard goods, subcontracted goods, short-packaged and less, empty packages, selling fake goods, collude with buyers to defraud after-sales treasure compensation, etc. For further explanation, the abuse of after-sales treasure and inability to enjoy after-sales treasure services also include (but not limited to):
1. Buyer complains about the seller selling fake or other infringing goods;
2. Buyers complain that the seller's sales platform prohibits the sale of goods;
3. The goods received by the buyer have been short-packed, under-delived or empty many times (whether it can prove the seller's fault);
4. The buyer complains that the seller fails to deliver the goods according to the agreed logistics method;
5. The buyer complains that the goods received are inconsistent with the purchased goods, do not belong to the same type (including color, style and other attributes are completely inconsistent), do not belong to the same category or/and the value gap is very significant according to the platform;
6. The buyer and seller has reached an agreement on the dispute at any time;
7. The seller informs the buyer that the platform will refund by any means, directly or indirectly, express or implied, or encourages the buyer to file a dispute;
8. If the seller exists and admits to the fault to the buyer (such as admitting the wrong goods), asking the buyer to submit a dispute and promise a refund;
9. Disputes caused by misrepresentation, obvious misinformation or unclear seller's product information;
10. Due to the seller's lack of control over the quality of goods, the SNAD dispute rate of some categories operated is higher than the average value of that category, affecting the shopping experience of consumers.
Article 49 For sellers who abuse after-sales treasure services, the platform has the right to terminate after-sales treasure services and require rectification. During termination, the seller directly bears the costs and responsibilities for the settlement of relevant disputes to the buyer. And in the case of your malicious violation, recover all the financial losses paid by the platform to the buyer in connection with its order disputes; if the seller abuses the after-sales treasure service and maliciously obtains the after-sales treasure funds, the platform has the right to report the case to the executive organ.
Article 50 It is not applicable to after-sales treasure. For disputes over the wrong version of the goods or other disputes that are not applicable to the after-sales treasure service under these rules, you, as the seller and responsible person, shall still fulfill your obligations and bear relevant responsibilities to the buyer. For further clarification, these circumstances that do not apply to after-sales treasure include but are not limited to:
(1) Logistics disputes such as "not received goods", "timeout within a limited time" or "package damage" filed by the buyer;
(2) The buyer has short, less or empty boxes due to the receipt of the goods;
(3) Disputes raised by the buyer's return without reason include but are not limited to: the buyer placing the wrong order, the buyer no longer needs the order product, the buyer buys lower and higher-quality products, etc.;
(4) Order disputes of sellers whose account is in the status of disable. In order to avoid ambiguity, no matter what reason the seller's account enters the closed state, any order for its transaction will no longer enjoy after-sales treasure service.
Article 51 Sellers should know and agree that the platform has the right to explain the circumstances that after-sales treasure is not applicable, and has the right to modify the rules of after-sales treasure from time to time.
Section X Evaluation
Article 52 The evaluation of the platform is divided into Seller Summary and Details Ratings. Among them, "credit evaluation" includes "good comment rate" and "comment content", and "comment content" includes "text comment" and "picture comment". " Store rating refers to the accuracy of the buyer's anonymous description of the goods provided by the seller in the transaction (Item as described), the quality of communication and the speed of response (Communication), and the reasonable delivery time of the goods (Shi) pping speed) The evaluation of the three services is the buyer's one-way rating of the seller. Both buyers and sellers of credit evaluation can make mutual evaluation, but the seller's itemized score can only be made by the buyer to the seller.
Article 53 All sellers' orders shipped can be evaluated by both buyers and sellers within 30 days after the end of the transaction. If the buyer files a dispute over the failure to receive the goods and there is a refund, both buyers and sellers can evaluate it within 30 days after the end of the transaction, but it does not take into account the praise rate.
Article 54 For credit evaluation, the buyer's evaluation will take effect; if neither party gives an evaluation, the order will not have any record;
Article 55 Calculation of Positive Feedback Ratings, Commodity Ratings and Feedback Scores:
(1) The order of your store will be automatically judged by the system and included in the praise rate and commodity score;
(2) The evaluation of special commodities such as supplementary freight/price difference, gift category, customized goods, etc. shall not be included in the praise rate and commodity score. In addition to the above situation, the evaluation will normally calculate the merchant praise rate and the merchant/commodity score. Regardless of the order amount, it is unified as: four-star five-star +1, Samsung 0, one-star and two-star-1.
Article 56 The evaluation file includes the summary of recent evaluation (member company name, positive feedback rate in the past 6 months, member starting date), evaluation history (good comment rate, mid-rated rate, poor evaluation number of evaluations within the cumulative time span of the past month, 3 months and 6 months) and evaluation records (all received by members Evaluation records, all evaluation records given, and designated evaluation records within the specified time period).
Positive feedback rate = the number of positive reviews within 6 months / (the number of positive reviews within 6 months + the number of bad reviews within 6 months)
Poor rating = number of bad reviews in 6 months / (number of good reviews in 6 months + number of bad reviews in 6 months)
Average star rating = total star score/evaluation number of all evaluations
Average score of each item in the seller's sub-score = the sum of the buyer's score/reviews of the item (rounded)
Article 57 For credit evaluation, buyers and sellers can reply and explain the bad reviews they receive.
Article 58 AliExpress has the right to make non-scoring, blocking, deleting, etc. for the evaluation and sales volume of abnormal orders. EXCEPTIONAL ORDERS INCLUDE BUT ARE NOT LIMITED TO THE FOLLOWING SITUATIONS:
(1) The transaction subject is investigated as obviously different from normal transactions in registration, login, transaction, evaluation, refund, after-sales service and other links;
(2) Orders that disrupt AliExpress platform or merchant business order;
(3) Other orders that do not have reference significance for end consumers in shopping decisions.
Article 59 AliExpress has the right to delete the evaluation content including personal attacks or other inappropriate statements. If the buyer's credit evaluation is deleted, the corresponding seller's itemized score will also be deleted.
Article 60 AliExpress reserves the right to change the credit evaluation system, including evaluation methods, evaluation rate calculation methods, various evaluation rates, etc.
Section XI Lating
Article 61 In order to ensure the safety of AliExpress platform transactions and protect the legitimate rights and interests of buyers and sellers, AliExpress and its affiliates shall decide the corresponding lending time and lending rules in accordance with the platform rules and these rules when meeting the prescribed conditions.
Article 62 Lating time
(1) Under normal circumstances, AliExpress will lend money to the seller after the transaction is completed and the buyer returns protection period without reason, that is, after the buyer confirms the receipt or the system automatically confirms receipt plus 15 natural days (or other periods that the platform updates and announces the effective from time to time).
(II) AliExpress may decide to advance the advance loan ("early loan") for some orders before the end of the transaction according to the comprehensive evaluation of the seller's business situation and credit (such as business duration, praise rate, rejection rate, refund rate, etc.) of the system. The specific amount of the advance loan can be all or part of the order, which is determined unilaterally by AliExpress based on the comprehensive evaluation. Sellers can apply to the platform at any time to withdraw from the early lending.
(3) If the seller's account is cleared or voluntarily closed, in order to protect the interests of consumers, the platform will lend 180 days after the order is shipped for the transaction before the account is cleared or closed.
(4) If AliExpress believes that the seller has committed fraud, infringement, serious violation of platform rules and other behaviors in accordance with laws and regulations, court judgments or orders, mutual agreement or reasonable judgment, AliExpress has the right to delay the loan cycle, deal with the order payment, or freeze the relevant funds on its own or instruct of the specific situation. Item to related basis elimination.
Article 63 Early Lance
(1) For assessed eligible transactions, the platform will lend in advance after the seller delivers the goods, and the buyer's payment is cleared into the account after the bank's funds. At the time of lending, AliExpress and Alipay Singapore E-Commerce Private Limit ed freezes part of the amount of the early loan as the seller's loan margin to the platform. As for the amount of the deposit, the seller agrees that the platform will adjust from time to time according to the seller's operating conditions, dispute rate and other factors, and the seller can inquire about the total amount of margin in the background at any time.
(2) If the seller needs to refund the purchase price to the buyer due to disputes over relevant orders, refunding without reason or other reasons, and AliExpress has leas money in advance for such orders, AliExpress has the right to deduct and make relevant compensation directly from the seller's Alipay international account and AliExpress account; insufficient compensation part (if there is ), AliExpress has the right to deduct directly from the loan deposit, and if it is still insufficient to pay compensation, AliExpress and the buyer have the right to continue to pursue from the seller.
(3) Not every seller can enjoy an advance loan for every order. If any order has abnormalities determined by the platform, or the seller determines that it does not meet the situation of enjoying early lending, the platform has the right not to lend in advance. Orders that cannot enjoy early lending include but are not limited to:
1. The comprehensive operation of the order seller (dispute rate, refund rate, praise rate, etc.) is not in good condition or has little data (such as no more than three months of operation time, etc.);
2. The seller conducts transaction operations in violation of platform regulations;
3. The seller has violated the agreement and these rules;
4. Other platforms do not think it is appropriate to make advance lending.
(4) After AliExpress's evaluation, sellers who no longer meet the conditions for early lending will be refunded 6 months after the date of cancellation notice on AliExpress platform; during this period, if the buyer, platform or other third parties lose or cause refunds or advances due to sellers (including but not limited to order corrections enjoying early lending) As a result of disputes, AliExpress has the right to deduct the loan margin to compensate for the loss and return the rest to the seller after the expiration of the six-month period. In the insufficient part, AliExpress has the right to deduct the funds in the seller's Alipay international account. If it is still insufficient to pay, AliExpress has the right to continue to recover from the seller.
Article 64 Special Provisions on Early Leverance Policy
In order to enjoy early lending under this agreement, the seller accepts the Special Agreement on Early Lend, see [Link] for details.
Article 65 After lending money, the seller shall independently declare or operate foreign exchange settlement and withdrawal in accordance with applicable laws and regulations, and pay taxes in accordance with the law.
Article 66 When the seller withdraws the cash, the bank will charge a handling fee of $15 per transaction, which will be deducted at the time of withdrawal. If the seller's balance is less than $15, the platform will advise the seller not to withdraw cash; if the seller insists on withdrawing cash, the seller should make up the handling fee of $15 to the platform or the bank.
Section 12 Withdrawal and Commission
Article 67 Real-time deduction of transaction commissions and other service fees (if applicable)
(I) Sellers are required to pay commissions as a percentage of the sales volume of their orders for information technology services. AliExpress's commission standards for various items are different, and the commission ratio of various items is shown in the table below. At the same time, AliExpress reserves the right to adjust the commission ratio according to industry development trends and other conditions. At that time, an announcement will be issued in accordance with these rules and will take effect after the expiration of the publicity period.
(II) Commission ratio for various items:
| category | Commission ratio | |
| Special Category | eight percent | |
| Home Appliances | five percent | |
| Office & School Supplies | eight percent | |
| Beauty & Health | eight percent | |
| Phones & Telecommunications | Mobile Phones | five percent |
| Mobile Phone LCDs | five percent | |
| Other categories | eight percent | |
| Tools | Garden Tools | five percent |
| Measurement & Analysis Instruments | five percent | |
| Power Tools | five percent | |
| Tool Sets | five percent | |
| Other categories | eight percent | |
| Furniture | five percent | |
| Apparel Accessories | eight percent | |
| Computer & Office | Office Electronics | five percent |
| Tablets | five percent | |
| External Storage | five percent | |
| Computer Peripherals | five percent | |
| Computer Components | five percent | |
| Memory Cards & Accessories | five percent | |
| Networking | five percent | |
| Computer Cables & Connectors | five percent | |
| Mini PC | five percent | |
| Laptops | five percent | |
| Demo Board | five percent | |
| Industrial Computer & Accessories | five percent | |
| Servers | five percent | |
| Desktops | five percent | |
| KVM Switches | five percent | |
| Computer Cleaners | five percent | |
| Software | five percent | |
| DIY Computer | five percent | |
| Workstations | five percent | |
| LCD Hinges | five percent | |
| Laptop Adapter | five percent | |
| Laptop Batteries | five percent | |
| Laptop Cooling Pads | five percent | |
| Laptop Docking Stations | five percent | |
| Laptop LCD Inverter | five percent | |
| Laptop LCD Screen | five percent | |
| Laptop lock | five percent | |
| Replacement Keyboards | five percent | |
| Kids Tablet | five percent | |
| Tablet LCDs & Panels | five percent | |
| Tablet PC Stands | five percent | |
| Tablets Batteries & Backup Power | five percent | |
| Internal Storage | five percent | |
| Demo Board Accessories | five percent | |
| Other categories | eight percent | |
| Sports & Entertainment | Sneakers | five percent |
| Other categories | eight percent | |
| Women's Clothing | eight percent | |
| Weddings & Events | five percent | |
| Hair Extensions & Wigs | ten percent | |
| Underwear | eight percent | |
| Apparel & Accessories | eight percent | |
| Security & Protection | five percent | |
| Automobiles & Motorcycles | Engine Oil | five percent |
| Tires | five percent | |
| Motorcycle Engine Oil | five percent | |
| Motorcycle Tires & Wheels | five percent | |
| Other categories | eight percent | |
| Shoes | five percent | |
| Electronic Components & Supplies | eight percent | |
| Men's Clothing | eight percent | |
| Consumer Electronics | Portable Audio & Video | five percent |
| Camera & Photo | five percent | |
| Accessories & Parts | five percent | |
| Home Audio & Video Equipments | five percent | |
| Smart Electronics | five percent | |
| Games & Accessories | five percent | |
| DIY Parts | five percent | |
| Power Source | five percent | |
| Portable HiFi | five percent | |
| Other categories | eight percent | |
| Mother & Kids | eight percent | |
| Luggage & Bags | eight percent | |
| Lights & Lighting | eight percent | |
| Watches | eight percent | |
| Toys & Hobbies | eight percent | |
| Home Improvement | Hardware | five percent |
| Bathroom Fixture | five percent | |
| Kitchen Fixture | five percent | |
| Other categories | eight percent | |
| Jewelry & Accessories | Fine Jewelry | five percent |
| Other categories | eight percent | |
| Novelty & Special Use | eight percent | |
| Home & Garden | eight percent | |
(3) When the buyer pays in currencies that are not quoted by the seller, AliExpress converts into the buyer's payment currency at the exchange rate. At the same time, it may appropriately adjust the sales price of the buyer's payment currency of the optimized goods through technical means to facilitate the transaction (which may fluctuate slightly up or down). The surplus of price difference caused by adjusting the seller's payment of the currency sales price of optimized goods will be charged by the platform as a technical service fee, and the platform will charge no more than 3% of the quotation of the goods. The platform reserves the right to adjust the above proportions. At that time, an announcement will be issued in accordance with these rules and will take effect after the publicity period expires. If you have any questions about adjusting and optimizing the price technology, you can ask the platform to stop adjusting the currency sales price paid by the buyer of the optimized goods.
(4) The platform only charges commissions for the order amount of the final transaction. If the order is cancelled and the seller refunds, the commission will be refunded in the corresponding proportion.
Article 68 The commission discount for the original large-value orders (payment orders exceeding $1,000) will end on February 22, Beijing time, and all orders will be charged in accordance with the provisions of this section.
Section XIII Refusal
Article 69 In accordance with international practice and the provisions of international card organizations such as VISA and MasterCard ("Card organization"), when using a bank card for transactions, if there is a disputed situation in the transaction (such as not receiving goods/services, or goods/services do not match the description, card theft, etc.), the cardholder may If a request for refusal of payment is made to the issuing bank within a certain period of time from the date of entry of the transaction (usually 120 days, and the maximum amount of special cases shall not exceed 540 days), the issuing bank shall investigate after accepting it. If the dispute meets the corresponding provisions of the International Card Organization on refusal to pay, the issuing bank may receive it through the card organization. A single line issues a chargeback, a process called chargeback.
Article 70 The common chargeback is as follows:

When the seller receives a card theft refuse to pay complaint or dispute:
(1) If the seller fails to deliver the goods, it is recommended that the seller do not continue to execute the order, and AliExpress will close the order;
(2) If the seller has shipped the goods and filled in the delivery notice on the order page, AliExpress will verify it. Please wait patiently for the rejection result;
(3) If the seller has shipped but has not filled in the delivery notice on the order page, please provide the logistics order number and logistics information to AliExpress customer service within 3 working days for AliExpress to verify and follow up; if the seller fails to provide it within the time limit, AliExpress will default that the seller has not delivered the goods, and the order will be closed for processing.
(4) Some buyers will contact the seller to modify the address after placing the order. AliExpress reminds the seller that this kind of behavior of modifying the address after placing the order will cause a very high risk of bank card theft. If the seller finds that the buyer requires the seller to modify the receiving address of the order through in-station letters, telephone calls or third-party tools during the transaction process, AliExpress recommends that the seller must inquire (report) on the "risk address inquiry" tool. If the seller does not inquire (report) or the inquiry result is unsafe, the seller will still deliver the goods, and the seller shall be responsible for the subsequent card theft refusal; if the seller inquires and passes the report approval, the risk of card theft and refusal shall be borne by the platform (for details: https://sell.al iexpress.com/zh/__pc/announcement/2168.htm? spm=5261.8110209.2335.1. XCIbUp). AliExpress reserves the right to require sellers to cooperate with the delivery information and logistics delivery information to prove the seller in such situations, cooperate with the investigation organized by the platform or protects the seller's interests. If the seller receives an order to change the address offline, please actively cooperate with the evidence, otherwise the platform will be responsible in accordance with the corresponding rules.
(5) In order to maintain a safe trading environment, AliExpress has the right to judge that the seller shall bear the responsibility of card theft and refuse to pay according to the specific transaction situation. Liability and deduction of corresponding refusal, regardless of whether the seller has made address inquiry and risk reporting in accordance with the above rules.
When the seller receives a complaint or dispute about goods and other categories of refusal to pay:
(1) The seller shall submit the appeal information in time within 3 working days after receiving the notice of the reason for refusal. If it is submitted late or not submitted, the credit card company will default to the seller to abandon the appeal of this order, and the refusal will be refunded to the buyer. Therefore, when the order is refused payment for goods or other reasons, if the credit card company of the order needs the seller to provide information to make a judgment on the refusal, in order to minimize the seller's losses, the seller should log in to the "Message Center-Rejection Notice" and click the appeal link in the in-station letter notice and provide it according to the page prompts. Try to complete the relevant information (click here to view the guidelines for submitting the rejection appeal materials) to complete the credit card company's rejection investigation of this order.
(2) When the cardholder appeals against the disapproval of the one-time rejection result, if the seller wishes to continue to appeal through the credit card company, the seller needs to pay the arbitration handling fee to the platform in advance) to the corresponding Alipay account of the platform (Alipay account: xiaobaotuangou@service.al ibaba.com). The seller's authorization platform and Alipay collects and withholds the relevant pre-arbitration fee, and clearly knows that the fee will eventually be charged by the credit card company (pre-arbitration fee: Visa:750 USD; MasterCard:450 USD, and such pre-arbitration fee will be charged from time to time according to the regulations of the credit card company. Change). Pre-arbitration is a neutral award made by a third-party credit card organization, and the platform only transmits relevant information. If the seller loses the lawsuit, the arbitration fee and the amount of order rejection will be deducted by Alipay; if the seller wins the lawsuit, Alipay will apply for refunding the arbitration fee paid in advance by the seller, and the amount of the order rejection will not be deducted.
The seller knows and agrees that if the buyer pays through PayPal, the buyer will have the right to initiate a rejection request through PayPal under the user agreement with PayPal. If the buyer initiates a refusal request through both PayPal and the card organization, PayPal and the platform will independently investigate and process the refusal in accordance with the agreements and rules with you. Once PayPal and one party to the platform determines the rejection request according to its own rejection rules, the other party will terminate its own investigation procedures and accept the judgment of the party who first decides on the rejection request. Therefore, in this case, in addition to meeting AliExpress investigation procedures and following AliExpress rejection rules, sellers also need to abide by both PayPal investigation procedures and rejection rules.
Article 71 In order to avoid or reduce the occurrence of refusal to pay, AliExpress recommends that the seller (but does not constitute AliExpress's guarantee of the result of refusal to pay):
(I) Fair disclosure of information: describe the items sold in as much detail and accurately as possible, with photos, specifications, expected delivery dates, etc.;
(2) Reasonably set the delivery time limit of the product and the time limit for the expected proper delivery;
(3) Reasonable release of return and refund rules: clearly publish return and refund rules on the website. AliExpress reminds sellers that certain laws and card issuer policies stipulate that buyers have the right to refuse payment for any unshipped or defective goods, even if the seller has stated in advance that all transactions cannot be revoked and are not allowed to return them;
(4) Correct delivery: ship the goods to the buyer's order address or the address reported and passed through the "risk address inquiry" tool (click here to view details), and keep the delivery certificate that can be tracked online;
(5) Strengthen communication with buyers, reply in a timely manner and solve buyers' problems wholeheartedly;
(6) Keep communication records: Please give priority to using the platform's communication tools (such as in-station letters or order messages) to communicate with buyers, and keep as much information as possible about transactions and customers;
(7) In order to ensure the capital security of buyers and sellers, maintain the security of AliExpress platform, and maintain an orderly trading environment, it is recommended that sellers use online refund methods to refund, and do not refund to buyers through other offline refund methods (PayPal, Western Union remittance, etc.).
Section 14 Deposit
Article 72 For sellers who pay the deposit to the platform, AliExpress has the right to deduct the corresponding amount from the deposit if the following circumstances occur:
1) According to Section 4 of Chapter III of these Rules, if the seller should pay liquidated damages to AliExpress, AliExpress has the right to claim liquidated damages;
2) If the seller violates applicable laws and regulations, platform rules and/or the agreement between the seller and the buyer, the seller shall refund the purchase price or compensate the buyer, and the seller fails to refund or compensate within a reasonable time, including but not limited to the buyer due to order disputes, the buyer applies for an unreasonable refund and conforms to the platform rules, etc., etc. Sell-selling has the right to claim the relevant amount of compensation;
3) If the seller violates applicable laws and regulations, platform rules and/or the seller's agreement with AliExpress, directly or indirectly causes AliExpress losses (including cross-default compensation, administrative punishment, judgment of infringement, goodwill damage, etc.), and the seller shall compensate AliExpress for losses or pay liquidated damages, AliExpress has the right owner Zhang related losses;
Article 73 The seller shall ensure that the amount of the deposit is sufficient to reach the specified amount of the category to which the store belongs. If the amount of the deposit is less than the specified amount, the seller shall make up for it within 15 days by depositing with its designated Alipay account. If the deposit amount is less than half of the specified amount, AliExpress has the right to freeze the store's cash withdrawal function and take other restrictive measures; when the deposit amount is zero, AliExpress has the right to remove the store goods from the shelves and take other restrictive measures.
Article 74 If the seller voluntarily closes the store or account, is cleared by AliExpress, or there is a termination stipulated in other platform rules, and there is no outstanding transaction, any unfinished complaint, punishment or dispute (including but not limited to disputes with AliExpress, consumers or other third parties) for three consecutive months Or dispute), AliExpress will notify [Alipay] within ten (10) working days to release the balance of the deposit to the seller's designated Alipay account.
Section XV Performance Guarantee
Article 75 For sellers who pay the performance guarantee deposit to MYbank, AliExpress has the right to require MYbank to perform its guarantee liability for the seller and pay the corresponding payment to AliExpress ("performance guarantee payment") if the following circumstances occur:
1) According to Section 4 of Chapter III of these Rules, if the seller shall pay liquidated damages to AliExpress, AliExpress has the right to claim relevant liquidated damages from the seller or guarantor;
2) If the seller violates applicable laws and regulations, platform rules and/or the agreement between the seller and the buyer, the seller shall refund the purchase price or compensate the buyer, and the seller fails to refund or compensate within a reasonable time, including but not limited to the buyer due to order disputes, the buyer applies for an unreasonable refund and conforms to the platform rules, etc., etc. Sell-selling has the right to claim relevant compensation from the seller or guarantor;
3) If the seller violates applicable laws and regulations, platform rules and/or the seller's agreement with AliExpress, directly or indirectly causes AliExpress losses (including cross-default compensation, administrative punishment, judgment infringement, goodwill damage, etc.), and the seller shall compensate AliExpress for losses or pay liquidated damages, AliExpress has the right to The seller or guarantor claims the relevant losses;
Article 76 After performing the guarantee liability, MYbank has the right to deduct the performance guarantee amount from the performance guarantee deposit.
Article 77 The seller shall ensure that the performance guarantee deposit is sufficient to reach the specified amount for the category of stores. If the performance guarantee deposit is less than the agreed amount, the seller shall make up by depositing in its designated Alipay account within 15 days. If the performance guarantee deposit is less than half of the specified amount, AliExpress has the right to freeze the store's cash withdrawal function and take other restrictive measures; when the performance guarantee deposit is zero, AliExpress has the right to remove the store goods from the shelves and take other restrictive measures.
5.5.6 If the seller voluntarily closes the store or account, is withdrawn by AliExpress or there are circumstances stipulated in other platform rules, and there are no outstanding transactions, any unprocessed complaints, penalties or disputes (including but not limited to AliExpress, consumers, MYbank or other third parties) for three consecutive months. In case of dispute or dispute, AliExpress will notify MYbank to return the balance of the performance guarantee deposit to the seller's designated Alipay account within ten (10) working days.
Basic rules
Chapter III Violations and Punishment Rules
Section 1 Measures for Handling Violations
Article 69 In order to protect the legitimate rights and interests of consumers, operators or AliExpress, AliExpress shall take the following illegal measures against members in accordance with the circumstances stipulated in these Rules during the period of the illegal handling of members, until AliExpress confirms that the risk is basically controllable and partially or completely lifted of the control:
(I) Warning, which means AliExpress reminds and warns sellers of misconduct orally or in writing;
(2) Adjust the search ranking, which refers to adjusting the sorting of some or all goods in the search results of the store;
(3) Blocking refers to all goods (including illegal and non-violating goods) of the seller. Except for being seen in the seller's store, there will be no penalty measures displayed on the front desk search page;
(4) Restrict the sending of in-station letters refers to prohibiting AliExpress members from sending in-station letters.
(5) Delete the evaluation, which means that the store score, etc., is deleted without scoring, and the comment content is deleted.
(6) Restriction on the release of goods refers to the punishment measures that prohibit AliExpress members from publishing new goods;
(7) Brand hanging refers to restricting or prohibiting the display of the brand's goods on the platform;
(8) Commodities removed from the shelves refers to AliExpress's punishment measures for removal of member goods from the shelves;
(9) Deleting goods refers to AliExpress's punishment measures for deleting member goods;
(10) Restriction of participation in marketing activities refers to restricting merchants from participating in marketing activities initiated or assisted by the platform;
(11) Closing the business authority refers to closing the seller's authority in a single business category/the whole business category.
(12) Turn off the early lending function, which refers to turning off the seller's function of early lending.
(13) Freezing accounts refers to the punishment measures for all goods for sale in the store removed from shelves and restricting the release of goods;
(14) Freeze the funds of the seller's account (including but not limited to international Alipay account/ AliExpress account) until the platform believes that the risk is under control.
(15) Closure of accounts refers to the punishment measures for freezing accounts and restricting the sending of in-station letters, stopping store access, and freezing seller account funds for 180 days.
(16) At the same time as closing the account, the platform has the right to review and deal with the seller's remaining orders according to serious violations;
(17) Restricting sellers from selling goods to specific countries refers to the punishment measures that restrict sellers from selling goods to specific countries.
(18) Deletion of credit and sales volume refers to the deletion of all or part of the credit points of the store, and the deletion of the sales records of all or part of the goods of the store.
At the same time, in addition to the above-mentioned illegal measures, if the seller violates relevant laws and regulations or platform rules, directly or indirectly causes AliExpress to suffer any major losses, AliExpress has the right to require the seller to bear full liability for losses. The above losses include but are not limited to any administrative department due to the above-mentioned seller's illegal behavior. Direct or indirect penalties, the costs incurred by AliExpress taking remedial measures to ensure the reasonable rights of the platform, most sellers or buyers, the liquidated damages or compensations that AliExpress has been awarded to bear against third parties, the refunds, liquidated damages or compensation paid by AliExpress to the buyer on behalf of the seller, and the laws of AliExpress payment Division expenses, eliminate the necessary expenses incurred to eliminate the impact, etc.
AliExpress will process its ongoing orders as follows:
1. Orders that have been placed by the buyer but have not paid: close the order;
2. Orders that have been paid by the buyer (risk control review) and the seller has not shipped: close the order and the order payment will be refunded to the buyer in full (Note: The platform determines whether the delivery criteria are whether the seller has filled in the platform and provided the waybill number);
3. Orders that have been paid by the buyer (after the risk control review) and the seller has not shipped: frozen the order, the seller needs to provide the delivery certificate, purchase certificate (and some products need to provide relevant qualification certificates); if the seller is unable to provide relevant certificates, close the order, the order payment will be refunded to the buyer in full, and if the seller provides relevant certificates , unfreezing the order and allowing this order to follow the normal transaction process; (Note: The platform determines whether the delivery standard is whether the seller has filled in on the platform and provided the waybill number);
4. Orders that have been shipped without disputes: Freeze the order, the seller needs to provide the delivery certificate, purchase certificate (and some products need to provide relevant qualification certificates); if the seller is unable to provide relevant certificates, close the order, the order payment will be refunded to the buyer in full. If the seller provides relevant certificates, the order will be unfrozen, and this is allowed. The order is carried out in accordance with the normal transaction process;
5. Orders that have arised disputes: Sellers need to provide evidence within the appeal period limited by AliExpress platform, and AliExpress will judge disputes based on the evidence materials provided by buyers and sellers;
6. Orders with successful transactions but no loan: Freeze the order funds, the seller needs to provide delivery certificate, purchase certificate (and some products need to provide relevant qualification certificates). If the seller is unable to provide relevant certificates, the order payment will be refunded to the buyer in full;
7. Other order situations: If there are other order situations, AliExpress platform can handle it as appropriate and require the seller to provide relevant supporting materials before making a judgment;
8. If the member is suspected of registering or controlling the use of other accounts on AliExpress at the same time, the above order processing methods also apply to orders with such associated accounts.
Section II Classification and Handling of Types of Violations
Article 70 The platform classifys violations according to the nature of the violation into four sets of points systems: intellectual property prohibition and sales restrictions, transaction violations and other violations, commodity information quality violations, and serious intellectual property violations. The four sets of points are deducted, accumulated and punished separately.
Article 71 Violations of intellectual property prohibition and restriction include: general violations of intellectual property infringement and illegal acts of prohibited and restricted commodity issuance; if the cumulative points reach 48 points, the account will be closed.
Article 72 Serious violations of intellectual property rights include: serious violations of intellectual property infringement; serious violations of infringement and serious violations of the establishment of the account shall be closed (if the infringement circumstances are particularly serious, the account will be closed directly)
Article 73 Transaction violations and other violations include: transaction violations and other platform violations; the cumulative points reach 48 points, and the account will be closed.
Article 74 Commodity information quality violations include: search cheating and other commodity release violations; the cumulative points reach 12 points and 12 multiples, and the account will be frozen for 7 days.
Article 75 Zero logic of points: The score of each violation of the four sets of points is calculated according to the cumulative year of behavior. The year of behavior means that each deduction will be recorded for 365 days. For example, 6 points will be deducted at 12 o'clock on February 1, 2013, and this 6 points will not be cleared until 12 o'clock on February 1, 2014.
Article 76 List of penalty nodes of AliExpress's four sets of points system:
| Type of violation | Violation node | punishment |
| Serious violations of intellectual property rights | the first violation | Block (subject to the display of violation records) |
| Second violation | Block (subject to the display of violation records) | |
| The third violation | close | |
| Illegal prohibition and restriction of intellectual property rights | two points | warning |
| six points | Restrict the operation of goods for 3 days | |
| twelve points | Block the account for 7 days | |
| twenty-four points | Block the account for 14 days | |
| thirty-six points | Block the account for 30 days | |
| forty-eight points | close | |
| Transaction violations and other | twelve points | Block the account for 7 days |
| twenty-four points | Block the account for 14 days | |
| thirty-six points | Block the account for 30 days | |
| forty-eight points | close | |
| Commodity information quality violations | 12 points and 12 minutes multiples | Block the account for 7 days |
Article 77 If the member is suspected of registering or controlling the use of other accounts on the platform at the same time, AliExpress may freeze and withdraw such accounts at the same time.
Article 78 If the seller is closed or liquidated by the platform for violating the rules of the platform, in order to protect the legitimate rights and interests of the buyer and the right holder, the platform will freeze the Alipay international account and AliExpress account of the seller for six months at the same time; if the violation is particularly serious, obvious or serious, the platform has the right to decide to freeze it. One year or two years. In case of serious disturbance of the order of the platform and causing actual damage to the platform or other sellers, AliExpress has the right to freeze the Alipay international accounts and AliExpress accounts of such sellers until the party deemed damaged by the platform receives reasonable compensation.
Article 79 During the freezing period, the seller cannot withdraw funds such as Alipay's international account/ALIExpress account, and the funds in Alipay's international account/ALIExpress account will also be frozen.
Article 80 During the freezing period, if the seller does not have a refund, compensation or other dispute, the platform will return the funds (if any) in the Alipay international account to the seller at the end of the freezing period, and the Alipay international account will be closed at the same time.
Article 81 During the freezing period, if the seller has the obligation to refund or compensate due to disputes, bank refusal to pay or other reasons, the platform has the right to refund and compensate the funds in the seller's Alipay international account/ALIExpress account accordingly; at the end of the freezing period, the platform will transfer the funds in the Alipay international account/ALIExpress account. The balance (if any) is returned to the seller, and the Alipay international account/ALIEXPRESS account will be closed at the same time.
Section III Four Types of Violations and Punishments
Illegal prohibition and restriction of intellectual property rights
Article 82 Illegal prohibition and restriction of intellectual property rights
For details, please refer to: AliExpress Intellectual Property Rules and Details, please refer to the List of AliExpress Prohibition and Prohibition Information
Serious violations of intellectual property rights
Article 83 Serious violations of intellectual property rights
For details, please refer to: AliExpress Intellectual Property Rules
Transaction violations and other
Article 84 Transaction violations
(1) Order Internet Rate Rules: Click to view the "Apartecut Order Internet Rate Rules Effective Announcement"
(2) False delivery: Click to view AliExpress "False Shipping" Rules
(3) Serious goods are wrong: Click to view the "Severe Goods Are Not Available" Rules
(4) Malicious Harassment: Click to view AliExpress "Malicious Harassment" Rules
(5) Illegal Profitability: Click to view AliExpress's "Ilegal Profitability" Rules
(6) Seriously disrupt the order of the platform: Click to view AliExpress's "Seriously Disrupt the Order of the Platform" Rules
(7) Unfair competition: Click to view AliExpress's "unfair competition" penalty rules
(8) Breach of promise: Click to view AliExpress's "violation of promise" penalty rules
(9) Induce early receipt: Click to view AliExpress's penalty rules for "induce early receipt"
(X) Guide offline transactions: Click to view AliExpress's "Guided Offline Transactions" penalty rules
(11) Serious Malicious Ultra-low Price of Stores: Click to view AliExpress's "Severe Malicious Ultra-low Price" Penalty Rules
(12) Fraud of qualification certificates or appeal materials: The seller needs to ensure that the qualification certificate or appeal materials provided are true and legal. If there is a clear suspicion of fraud, or if the authorized party, the official or other authentication authority is identified as fraud, AliExpress has the right to punish the seller's account, or even close the account clearance office. reason
(13) Other improper business acts that AliExpress believes violate these rules, disrupt market order, and infringe on the legitimate rights of consumers or other sellers. AliExpress reserves the right to announce or inform the addition or modification of other violations within a reasonable period of time.
(14) AliExpress "Disclosure of Other People's Information" Rules: Click to view AliExpress's "Disclosure of Other People's Information" Rules
(15) AliExpress "No Sale" Rules: Click to view AliExpress "No Sale" Rules
(16) AliExpress "illegal profit" rules: click to view AliExpress "illegal profit" rules
(17) AliExpress's "Credit and Sales Hype" Rules: Click to view AliExpress's "Credit and Sales Hype" Rules
Article 85 Other
I. Unfair profit
Unfair profit refers to the act of members using improper means to seek benefits, including:
(I) Provide property, consumption, hospitality or business opportunities to AliExpress staff and/or its affiliates;
(2) The act of members seeking illegitimate benefits from AliExpress staff by other means.
If a member is improperly making profits, whether or not he obtains an advantage, the member's store and its affiliated stores will be permanently closed, and AliExpress will permanently not provide or accept any products or services provided to it; members use AliExpress's affiliates' websites (including but not limited to Alibaba China Station, International Station, Taobao, Tian In the process of providing services, AliExpress has the right to perform the same operation on the account on AliExpress's website owned or actually controlled by the above-mentioned website if there are any improper profit-making terms of the above website or other acts involving dishonesty.
AliExpress will never provide or accept any products or services provided to an operating service provider who commits improper profit-making acts. Other stores operated by the operating service provider shall also operate or change the operation service provider within three months from the date of receiving AliExpress's notice. If it is overdue, AliExpress will supervise the relevant stores. Manage until it is executed.
If a member who commits an improper profit-making act truthfully declares and/or truthfully and actively reports, AliExpress shall give light or mitigated measures as appropriate.
From the date of investigating the improper profits of the member, AliExpress will restrict the member store and its affiliated stores from participating in AliExpress marketing activities until the investigation is completed.
Members express their improper intention to AliExpress staff and/or their affiliates or have begun to commit improper profit-making behaviors, but fail for reasons other than the will of the member, the member's store will be permanently closed.
Under any of the following circumstances, it shall be regarded as an improper profit-making act:
(1) If the merchant is AliExpress staff, the member's store shall be closed directly;
(2) If the merchant is an affiliate of AliExpress staff and the AliExpress personnel have not made a truthful declaration in accordance with the provisions of Alibaba Group's Code of Conduct, and the AliExpress staff members take advantage of their position conveniences, they shall directly close the member' stores;
II. Unfair marketing behavior
Sellers should carry out marketing in a legal, compliant and reasonable way. Without the buyer's prior consent, the seller shall not reach the buyer by disturbing the buyer, including but not limited to sending emails, making calls, sending text messages, and contacting the buyer through the system services provided by AliExpress platform for marketing purposes.
Commodity information quality violations
Article 86 Commodity information quality violations
(1) Search Cheating Click to view: Search Cheating Case Analysis and Punishment Rules
(2) Merchant Picture Theft Click to view: "Merchant Picture Theft Rules"
(3) Complaints about the embezzlement of watermark maps by merchants
The seller improperly uses other people's watermarks in the published commodity information or the store name, domain name, etc. used, or the product information published by the seller or other information used causes consumers to misidentify and confuse; 6 points per time, and no points will be deducted for the first complaint; once within 5 days for the first complaint; if there are many points in the following day One point will be deducted for the establishment of the complaint. The time shall be subject to the time of completion of the complaint.
(4) Rules for Publishing Non-Agreed Goods Click to view: "Rules for Publishing Non-Agreed Goods"
(5) Leave contact information or advertising products
Contact information is prohibited in any field or picture, such as email, WeChat, mobile phone number, QQ, MSN, SKYPE, etc.; if it is for the purpose of promoting stores or products, publish an advertising nature (including but not limited to those with contact information or non- AliExpress in the product title, pictures, detailed description information The information of tripartite links, etc.) attracts buyers to visit, and the description of the goods in the information is unknown or there are no actual goods. It is forbidden to appear in any description of websites that is not AliExpress platforms.
If there is contact information or advertising goods left, the platform has the right to return or delete the commodity information. If there is too much or repeated violation of commodity information, AliExpress platform will reserve the right to deduct points and directly account penalties according to the circumstances of the violation.
(6) Other improper publishing behaviors
1. Falsely released goods, that is, published goods are used to trade other goods or other purposes, and cover up real illegal or illegal transactions in a way that formally meets or is similar to the requirements of the platform, including but not limited to:
1) Publish or display goods on any third-party platform or application (such as Facebook, Whatsapp, Vkontakt), but set up links to other products on the platform to jump to AliExpress goods and use the goods to complete transactions (according to AliExpress trackers) );
2) Leave off-site contact information and other commodity advertisements to platform buyers on the platform, including but not limited to commodity message areas, conversations with buyers, or through emails, telephone calls, etc., to guide buyers to conduct illegal or illegal transactions on other third-party platforms or applications. The above contact information includes but is not limited to Facebook accounts and in-station letters, Whatsapp, Google, telephone, email, etc.
3) The description of the product with unconventional units of quantity, style models or other information or attributes is enough to mislead normal consumers. Commodity information cannot be understood according to general social cognition. The platform independently judges that there are illegal or illegal suspicions such as counterfeiting (subject to the platform's independent judgment). The above-mentioned unconventional release includes but is not limited to, the price of shoes in the seller's store is consistent with socks, significantly lower than the average price, the goods are uninformed or extremely simple, and the buyer and sellers have no communication but have made a large number of transactions;
4) By editing key attributes such as commodity categories, brands, models, etc., it is impossible for normal consumers to judge or choose, which is enough to mislead normal consumers. Commodity information cannot be understood according to general social cognition. The platform independently judges that there are illegal or illegal suspicions such as counterfeiting (from the platform from Subject to the main judgment) The above unconventional release includes but is not limited to marking all footwear sizes in non-footwear goods, marking colors, sizes, materials and other attributes in the supplementary freight link.
5) There are other unconventional and abnormal information, and the platform has reason to believe that the seller has illegal or suspected publishing behaviors such as selling fakes (subject to the platform's independent judgment).
2. Avoid the rules of the platform. Refers to the release of goods that deliberately circumvent AliExpress's SKU setting rules to publish goods or hide, block and blur the relevant information of goods.
3. Illegal or unethical text pictures with offensive, desecration, falsehood, etc. in the product, store title, description, or the content of the information is irrelevant or induced or other inappropriate language of the published product, such as:
1) Publish Chinese information;
2) Violate industry release specifications
3) Incorrect information type setting: such as confusion between purchase and sales information;
4) Non-commercial information: such as simple factory, workshop display, job hunting, marriage solicitation, complaints, medical treatment, etc.;
5) Inappropriate use of third-party software to publish goods.
6) Other improper publishing through false and malicious circumvention
4. Other violations of industry release rules.
For the above-mentioned other improper publishing behaviors, the platform has the right to impose any or all of the following penalties according to the seriousness of the violation:
1) Return or delete individual or related goods;
2) Excessive illegal information, repeated release of illegal information or bad nature of illegal information published (including but not limited to causing a large number of complaints to harm the interests of buyers), 6-12 points/deduction points, and/or directly suspend or close accounts, and/or freeze the store cash withdrawal penalty;
3) AliExpress has the right to close the order for illegal orders that violate the specific industry's commodity release norms; if the seller publishes it illegally, but the buyer has paid, the platform has the right to impose a full refund to the buyer (regardless of the logistics status)
4) or the penalties stipulated in other industry release rules.
Section 4 Liquidated Damages
Article 87 If the seller has deposited the deposit, AliExpress has the right to deduct the corresponding amount from your deposit in case of paragraph 3 below:
Type of violation | Violation scenario | Amount of liquidated damages and other penalties |
Illegal deduction of points | Due to serious violations of intellectual property rights, there have been 2 times. | three thousand yuan |
The cumulative deduction of points due to the illegal sale ban of intellectual property rights has reached 24 minutes. | three thousand yuan | |
The cumulative deduction of points due to the illegal sale restriction of intellectual property rights reaches 36 points. | five thousand yuan | |
Points will be deducted for every 12 points node due to the violation of commodity information quality | five hundred yuan | |
48 points are deducted or the account is directly closed due to illegal sales restrictions, transaction violations and other violations of intellectual property rights, serious violations of intellectual property rights, etc. | If the seller applies the deposit system of Article 17 bis, the amount of liquidated damages shall be the amount of the deposit; if the seller applies the performance guarantee system of Article 17 bis, the amount of liquidated damages shall be the amount of the performance guarantee. | |
Violate false shipping rules | A general violation that constitutes a false delivery rule, 2 points will be deducted. | five hundred yuan |
For every 12 points deducted for serious violations that constitute false shipping rules | one thousand yuan | |
Violate the rule of no-sale | A general violation that constitutes the rule of non-sale transactions shall be deducted 2 points. | five hundred yuan |
Serious violations that constitute the rules of non-sale transactions shall be deducted by 12 points. | one thousand yuan |
Article 88 In order to avoid ambiguity, if the seller constitutes multiple breach of contract scenarios stipulated in Article 87, AliExpress has the right to take restrictive measures against the seller according to each breach of contract scenario.
Article 89 If the balance of the margin is insufficient, resulting in AliExpress being unable to deduct the liquidated damages of the corresponding amount, the seller shall pay the insufficient part to AliExpress. If MYbank only performs part of the liquidated damages to the platform, the seller should pay the insufficient part to AliExpress.
Article 90 If the seller's behavior causes greater actual damage to the platform, the platform has the right to continue to recover from the seller until all losses are made up.
Basic rules
Chapter IV Supplementary Provisions
Article 87 Other
(1) In the absence of other instructions, the days and months in these rules refer to the natural days and months.
(2) In case of any conflict between the basic rules and the investment promotion rules, the basic rules shall prevail; if there is any conflict between the basic rules and the Industry Rules, Marketing Rules, Intellectual Property Rules and the Prohibition and Restriction Rules, the latter shall prevail.
Industry standards
Announcement of AliExpress 3D Printer Product Release Specifications
Qualification requirements for some categories in 2019
Adult products/sex products industry standards
3C digital accessories industry standard
Announcement of AliExpress Platform Xiaomi Series Brand Usage Specifications
Intellectual property rules
Prohibition and restriction rules
Marketing rules
In order to promote the growth of sellers and increase more trading opportunities, sellers should abide by the following rules when the platform organizes sellers' promotions' promotion activities regularly or irregularly and the seller's own promotion activities.
Article 1 The seller's transaction situation on AliExpress platform must meet the following conditions before he has the right to apply to join the promotion activities organized by the platform:
(1) Sellers and commodities with transaction records shall meet the following conditions:
1. Store praise rate >=92%;
2. DSR description score of goods in the store >=4.5
3. The dispute rate of the wrong version of the store is ≤ 8%;
4. The 5-day Internet access rate of goods in the store is > 80%;
5. There is no problem with honest operation, no fraudulent or any other act that harms the rights and interests of consumers, no cheating, fraud or other means to obtain platform protection policies or other rights and interests, or any behavior that disrupts the business order of AliExpress platform;
6. Other conditions set by AliExpress platform for specific promotions.
Remarks: The above-mentioned requirements for "good comment rate", "disclaimer dispute rate", "DSR description score" and "7-day Internet access rate" of the goods are non-fixed. The platform has the right to adjust appropriately according to different categories, specific activities or force majeure events.
(2) Sellers without transaction records: AliExpress platform formulates specific seller admission standards according to actual activity needs and commodity characteristics;
Article 2 Sellers shall abide by national laws, regulations, policies and AliExpress rules in promotional activities. They shall not be suspected of harming the legitimate rights and interests of consumers, AliExpress and any third party, or engaging in any suspected violation of relevant laws and regulations, and shall not participate in platform marketing activities. The type includes but is not limited to:
1. Serious infringement of intellectual property rights twice or more;
2. 18 points or more of individual violations of intellectual property rights;
3. Prohibited sales and restricted, 18 points or more;
4. The total deduction of 24 points or more for transaction violations;
Article 3 If the seller violates the regulations in the promotion activities, AliExpress has the right to prohibit or restrict the seller from participating in various activities of the platform according to the circumstances of the violation. If the circumstances are serious, AliExpress has the right to freeze, close or take other restrictive measures on the seller's account. The specific provisions are as follows:

AliExpress has the right to deal with violations of sellers' violations in platform activities and sellers' independent promotion activities according to the details or specific situation of the activity.
Article 4 If the seller violates other provisions of these rules or other website rules in promotional activities, he will be punished in accordance with the corresponding rules.
Article 5 AliExpress reserves the right to change the rules of promotion activities and issue one-line rules according to specific promotion activities.
Article 6 The seller is unable to participate in the promotion due to some force majeure factors (such as earthquakes, floods), etc. If the situation is true, the platform will deal with it according to the situation.
Article 7 For specific marketing activities, including but not limited to regular or irregular marketing activities, marketing activities held at specific venues and channels, or marketing activities mainly aimed at consumers in a certain country and market, merchants and commodities shall also meet other requirements, including but not limited to business conditions, business scale, dispute rates, Complaint rate, praise rate, commodity sales, inventory quantity, discount requirements, free shipping, etc.
Investment rules
2019 Seller (China) Investment Rules
2018 Seller (China) Investment Rules
2019 AliExpress Merchant Service Agreement
AliExpress Merchant Service Agreement (Current Running Version)
Community Code (Chinese version)
Seller protection policy
For force majeure incidents during the transaction (such as large-scale strikes in Brazil in May 2014), the platform will:
1. Comprehensive judgment on whether the orders caused by the incident, "no sale of transaction", and "dispute filing" are included in the relevant indicators. The specific judgment and scope shall be subject to the platform announcement.
2. Corresponding adjustments will be made in the dispute handling rules and time limit. The specific judgment and time shall be subject to the platform announcement.
Country-specific rules
Announcement on the DDP Plan Agreement and Launch of Turkish Business Clearance
CE and other EU general export requirements
- CE certification authority-related
- AliExpress Notice on Opening EU CE Qualification Submission
- Required notice of EU CE certification attributes
- Summary of export instructions and control announcements involving CE compliance industries
- AliExpress's compliance announcement on EU market supervision regulations
Announcement of Rules
Policies on nationalized ban and restriction of sales related to overseas epidemics
Policies on nationalized ban and restriction of sales related to overseas epidemics
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